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Junior Community Strategist

Davita Inc.

New York (NY)

Remote

USD 65,000 - 85,000

Full time

Yesterday
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Job summary

A leading company in the media sector is seeking an Account Executive to enhance media relations and account management within their consumer team. The ideal candidate will manage media outreach, create press materials, and foster strong media relationships, contributing to dynamic campaign strategies in a remote setting from New York.

Qualifications

  • 2-3 years related professional experience.
  • Experience in a culture-led agency or strong media landscape understanding.

Responsibilities

  • Conduct media outreach and manage media relationships.
  • Write press materials and develop media strategies.
  • Monitor media coverage and update budget tracker.

Skills

Strong writing skills
Deep media relationships
Organizational skills
Problem-solving
Creatively curious

Education

Bachelor's Degree or equivalent

Job description

We are seeking an Account Executive to join our consumer team focusing on media relations and account management. This position will be based in our NY office, currently remote.


What you'll do:



  • Media outreach to long and short lead consumer and trade outlets to generate coverage for brands year-long

  • Build media lists

  • Write press materials, creative pitches and pitch calendars

  • Work closely with media lead to set year-long media strategy

  • Foster relationships with editors for ongoing coverage opportunities throughout the year

  • Flawless execution of editor events, desksides, 1:1 immersions, creative deliveries, press launches, etc.

  • Ideate and execute media mailers

  • Help create and activate "digital first" programs and progress team influencer marketing capabilities.

  • Responsible for the ideation and brainstorming of potential Talent and Influencers for client campaigns

  • Execute partnerships with talent from post contract phase through campaign completion


Be a team catalyst for decoding culture.



  • In partnership with Business and Creative Intelligence groups, monitor consumer, category, culture, etc. and surface relevant insights and trends to be shared with clients and for informing program planning, execution/media pitches and real-time optimization


Foster an integrated approach:



  • Collaborate with Business and Creative Intelligence groups on decoding culture, strategy, campaign concepting/planning, and activation


Contribute to team delivering tactics on time, within budget and achieving results:



  • Create and manage timelines, liaise with vendor partners and clients

  • Monitor and track media coverage; develop coverage reports, working with Business Intelligence group to provide analysis that informs strategy and activation

  • Update the budget tracker, billing expenses back to the client

  • Draft meeting agendas and action item recaps


Qualifications


Education



  • Bachelor's Degree or equivalent


Professional Experience



  • 2-3 years related professional experience


Success Factors:



  • Deep media relationships

  • Strong writing skills; particularly creative writing with a journalistic mindset

  • Able to work independently and own assigned projects

  • Creatively curious

  • Highly organized and ableto prioritize multiple tasks and manage time in a consistent manner

  • Ability to solve problems effectively and efficiently

  • Ideal candidate comes from a culture-led agency or in-house company with a strong understanding of today's media landscape


Characteristics:


Responsible; Organized; Personable; Able to work independently and own assigned projects; Creatively Curious; Agile; Problem Solver; Ability to multi-task



DeVries is proud to be an Equal Opportunity/Affirmative Action employer. DeVries recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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