Investment Senior Associate - Data-Driven Media Campaigns

Publicis Groupe ANZ; New York, Northern (NY, KY); Hybrid; USD 50,000 - 74,000; Full time

Job summary

Publicis Groupe is seeking an Investment Senior Associate for the PMX Lift team in New York. The role involves building and executing PMX Lift campaigns across various client brands and category verticals, with collaboration across teams and a focus on addressable media and data-informed decision making.

The position emphasizes independent and collaborative work, integrity, speed, and accuracy, with opportunities to learn and grow within the Investment department.

Qualifications

• Bachelor’s degree required.
• 1–3 years of experience in an agency, media publisher, or measurement vendor.
• Solid understanding of traditional and digital media data.
• Exposure to Advanced TV platforms/technologies and/or programmatic systems (DSP, SSP), ad delivery mechanics, identity, and attribution.
• Ability to analyze data and provide initial actionable insights.
• High attention to detail and strong organizational skills.
• Strong written and verbal communication for stakeholder interactions.
• Ability to develop and maintain professional relationships.
• Proactive attitude with the initiative to learn and grow.
• Familiarity with Microsoft Office and willingness to learn Jira/Asana.

Responsibilities

• Manage and organize multiple projects and workstreams with evolving priorities while delivering projects on time.
• Communicate effectively to partners to obtain what we need accurately and on time.
• Produce accurate, error free work with strong attention to detail.
• Support Supervisors and ADs in all day-to-day campaign tasks.
• Take succinct yet thorough and actionable meeting notes.
• Keep up to date with email inbox and track communications related to campaigns.
• Partner with Activation team to ensure successful launch and pacing of campaigns.
• Identify and troubleshoot or elevate issues to ensure campaign integrity and speed.

Skills

Agency experience

Data analysis

Attention to detail

Communication

Relationship building

Proactive learning

MS Office

Education

Bachelor’s degree

Tools

Jira

Asana

Job description

Publicis Groupe is seeking an Investment Senior Associate for the PMX Lift team in New York. The role involves building and executing PMX Lift campaigns across various client brands and category verticals, with collaboration across teams and a focus on addressable media and data-informed decision making.

The position emphasizes independent and collaborative work, integrity, speed, and accuracy, with opportunities to learn and grow within the Investment department.