Internship - Associate Brand Manager

General Mills, Inc

Minneapolis (MN)

On-site

USD 106,000 - 120,000

Full time

14 days+

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Benefits offered by this job

Relocation assistance
Partially subsidized furnished housing

Job summary

General Mills in Minneapolis, MN, offers a 10-week summer internship in Brand Leadership Development Program (BLDP). You’ll work on real-time, impactful projects with leadership teams across the company.

The BLDP develops future Brand Managers through rotations that build foundational brand management capabilities and prepare for leadership roles. Ideal for MBA candidates pursuing marketing/general management with a Spring 2027 graduation.

Qualifications

  • Pursuing MBA with Marketing and/or General Management concentration.
  • 1-2 Years of Related Experience
  • Strong interpersonal skills, high learning agility, analytical and decision- making skills
  • Entrepreneurial qualities necessary for driving the P&L
  • Curiosity and passion for learning
  • Preferred graduation date is Spring 2027

Responsibilities

  • Lead Teams: coordinate cross-functional partners to develop and execute brand strategies, including product development and pricing.
  • Build Brands: understand consumer insights and connect marketing plans to growth strategies.
  • Run Businesses: manage P&L, optimize margins, drive distribution and promotion strategies.

Skills

Interpersonal skills
Learning agility
Analytical thinking
Decision making
Entrepreneurial mindset
Curiosity
Learning mindset

Education

MBA pursuit with Marketing/GM concentration
1-2 years of related experience
Preferred graduation Spring 2027

Job description

COMPANY OVERVIEW

We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best - bold thinkers with big hearts who challenge one another and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what's next.

General Mills makes food the world loves. The company is guided by its Accelerate strategy to boldly build its brands, relentlessly innovate, unleash itsscaleand stand for good.

General Millsoperatesin more than 100 countries and markets more than 100 consumer brands, includingCheerios, Nature Valley, Blue Buffalo, Haagen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Totino's, Annie's, Wanchai Ferry and more.

Headquartered in Minneapolis, General Mills generated fiscal 2026net sales U.S.$18billion.

WHAT IS THE ROLE OF BRAND MANAGEMENT AT GENERAL MILLS?

At General Mills, Brand Managers are the leaders for each business (brand) who use general management skills to make high-impact business decisions and lead teams to execute innovative brand marketing to generate demand. Brand Managers are able to act with the prudence of an owner and make mission driven decisions on our multi-million-dollar brands.

WHY INTERN AT GENERAL MILLS?

Our internship program is a 10-week summer experience at our World Headquarters in Minneapolis, MN. This internship includes an opportunity to work on real time, impactful projects in close interaction with leadership teams throughout the company.

The internship is an opportunity into our full time Brand Leadership Development Program (BLDP). To develop exceptional Brand Managers, our BLDP includes all full time Associate Brand Managers and offers multiple rotations designed to build foundational Brand Management capabilities and prepare for leadership roles. The BLDP offers the opportunity to gain hands-on experience leading teams to execute impactful brand marketing initiatives.

WHAT WILL I DO?
  • Lead Teams: Be the hub of the wheel and lead a team of cross-functional partners in the development and execution of brand management strategies - including product development, packaging, trade and pricing, and business operations.

  • Build Brands: Get to know your consumer and engage with them through modern brand building strategies. Integrate innovative marketing plans with overarching growth strategies across all marketing levers.

  • Run Businesses: Own and manage P&Ls to deliver growth, profit, and share targets. This includes leading ideas across the 4Ps: product innovation and renovation, strategic revenue management and holistic margin management, distribution expansion, and promotion strategies.

WHERE WILL I WORK?

World Headquarters in Minneapolis, MN

IS THIS YOU?
  • Pursuing MBA with Marketing and/or General Management concentration
  • 1-2 Years of Related Experience
  • Strong interpersonal skills, high learning agility, analytical and decision- making skills
  • Entrepreneurial qualities necessary for driving the P&L
  • Curiosity and passion for learning
  • Preferred graduation date is Spring 2027
HUNGRY FOR WHAT'S NEXT?
  • Internship is 10-weeks in Summer 2027
  • Relocation assistance and optional partially subsidized furnished housing available (if eligible)

The hourly rate for this position is $51.35/hour. At General Mills we strive for each employee's pay at any point in their career to reflect their experiences and skills for their role. The pay for this role represents numerous factors considered in the hiring decision including, but not limited to, educational degree in process, major of study and year in school. Beyond pay, General Mills offers a competitive Total Rewards package focusing on your overall development, including subsidized housing & relocation (if applicable & requirements are met), a summer of learning and fun, health benefits, wellbeing support and perks. Specific benefits may vary by role, location, and other employment status factors.

Applicants for this position must be currently authorized to work in the United States on a full-time basis. General Mills will not sponsor applicants for this position for work visas.

ELIGIBILITY

Applicants must meet a minimum 18-year age qualification.

EQUAL OPPORTUNITY EMPLOYER (EOE)

General Mills is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, marital or familial status, status regarding public assistance, or membership or activity in a local human rights commission.

REASONABLE ACCOMODATION REQUEST

If you need to request an accommodation during the application or hiring process, please fill out our online accommodation request form by following this link: Accommodation Request

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