Internal Wholesaler - Advisory

Principal Financial Group; Des Moines (IA); Hybrid; USD 58,900 - 79,800; Full time

Benefits offered by this job

Flexible Time Off

Pension eligibility

Bonus opportunities

Job summary

A financial services firm located in Des Moines, IA, is seeking a Sales Support Associate to assist internal sales efforts for mutual funds and financial products. The role includes developing sales plans, collaborating with teams to meet targets, and supporting external wholesalers. Candidates should hold a Bachelor's degree and have industry experience. This hybrid position requires 3 days in the office and offers a competitive salary range, along with other benefits.

Qualifications

• Minimum 1+ year of industry-related experience preferred.
• Strong preference for experience in financial services.

Responsibilities

• Assist with internal sales efforts for financial products.
• Provide sales ideas and handle product inquiries.
• Support territory management for external wholesalers.

Skills

Outstanding communication skills

Analytical skills

Problem-solving abilities

Mathematical skills

Education

Bachelor's degree or equivalent experience

Job description

What You'll Do

In this multifaceted role, you will assist with internal sales efforts for Principal Securities by developing and implementing sales plans, activity reports, and rotation schedules. You’ll collaborate with marketing, product, and communications teams to align campaigns and support financial professional relationships while meeting internal sales targets. Key responsibilities include providing intermediaries with sales ideas, handling product inquiries, sharing performance data, identifying new opportunities, and supporting external wholesalers with territory management.

• Initiate and follow up on sales calls to develop relationships with financial professionals, representing a diverse range of products including Mutual Funds, model portfolios, ETFs, SMAs, Index Funds, alternative investments, and retirement solutions.
• Determine client requirements and offer sales suggestions, respond to product inquiries, deliver performance information, and introduce new products. Record call outcomes in the database, share leads with external wholesalers, and assist corporate programs, important accounts, and conferences.
• Respond to incoming calls from new or existing financial professionals by offering product details and performance statistics. Handle requests for prospectuses and sales materials. Guide financial professionals to resources like websites and newsletters. Support communication for enhanced customer service solutions and record call outcomes.
• Perform other job‑related duties and special projects as assigned.

*Heavy incentive component in addition to salary listed.

Operating at the intersection of financial services and technology, Principal builds financial tools that help our customers live better lives. We take pride in being a purpose‑led firm, motivated by our mission to make financial security accessible to all. Our mission, integrity, and customer focus have made us a trusted leader for more than 140 years!

Who You Are

• Bachelor's degree or equivalent years of experience plus 1+ year of industry‑related experience is necessary. Strong preference for financial services and qualified plan experience.
• Outstanding oral and written communication, training, and presentation skills.
• Excellent problem‑solving, analytical, and mathematical calculation skills.
• Ability to work independently with minimal direction.
• Availability to handle inbound and outbound calls to advisors, third‑party administrators, and sales reps during prime hours.
• Occasional travel, including overnight stays, may be required.

Licenses must be held in conformity with state and federal rules and company standards as detailed in the existing licensing policy. Preference to those who are already licensed. If not licensed, below licenses are to be acquired within 90 days after hiring:

• SIE, Series 7, and Series 63

Salary Range Information

Salary ranges below reflect targeted base salaries. Non‑sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.

Salary Range (Non‑Exempt expressed as hourly; Exempt expressed as yearly)

$58,900 - $79,800 / year

Time Off Program

Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short‑term illness. Employees don’t accrue a bank of time off under FTO and there is no set number of days provided.

Pension Eligible

Yes

Location

This position is located in Des Moines, IA.

Work Environment

This role offers the ability for in‑office, & hybrid (blending both office and remote work in a typical workweek) work arrangements. This is a hybrid position with the requirement of 3 days in the office and 2 days work from home. Management reserves the right to adjust the days required in office.

Work Authorization/Sponsorship

At this time, we are not considering applicants who require any form of immigration sponsorship to work in the United States now or in the future. This includes F1‑OPT, F1‑CPT, H‑1B, TN, L‑1, J‑1, and similar visas. For more information on work authorization requirements, please use the following links:

Nonimmigrant Workers and Green Card for Employment‑Based Immigrants

Investment Ethics Code

In Principal Asset Management positions, you are required to observe an Investment Code of Ethics regarding conduct and personal trading for yourself and those living with you. Other positions within the organization may have similar obligations.

Experience Principal

At Principal, we believe in forming connections both personally and professionally. Together, we’re crafting a future for financial services that is guided by purpose – and that begins with you. Our success depends on the outstanding experiences, backgrounds, and talents of our employees. We provide support to our employees in the same way as our customers. Our inclusive and competitive benefits protect physical, financial, and social well‑being. Check our careers site to learn more about our purpose, values, and benefits.

Principal is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Posting Window

We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.

Original Posting Date

2/20/2026

Most Recently Posted Date

2/20/2026