Integrated Marketing Manager II – Data Centers

nVent; Saint Louis Park (MN); Hybrid; USD 105,000 - 195,000; Full time

Job summary

nVent is seeking a seasoned B2B marketing leader to develop and execute the data center marketing strategy, connecting priorities with customer needs across the product portfolio.

You will create multi-channel campaigns, shape messaging, and collaborate across sales and partners to drive demand and pipeline.

The role oversees budget, agency relationships, and regional programs, with travel as needed.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 8+ years of B2B marketing experience with integrated marketing, demand generation, or partnerships.
• Experience developing annual marketing plans and leading multi-channel campaigns.
• Experience marketing in industrial manufacturing or data center markets and translating complex tech into clear messaging.
• Ability to influence across a matrixed organization and manage budgets.

Responsibilities

• Develop and lead the integrated marketing strategy and annual plan for the data center vertical.
• Create and expand multi-channel campaigns to build brand awareness, engage priority audiences, generate demand, and support pipeline.
• Shape data center value proposition, messaging, and go-to-market story across white-space and gray-space applications.
• Guide joint marketing activities with partners to strengthen market presence.
• Partner with sales on ABM campaigns and targeted programs to engage customers and opportunities.
• Manage the annual data center marketing budget and external agency relationships.
• Evaluate campaign performance and translate results into senior leadership insights.

Skills

B2B marketing

Campaign management

Strategic marketing

Budget management

Cross-functional collaboration

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Job description

We’re looking for people who put their innovation to work to advance our success - and their own. Join an organization that ensures a more secure world through connecting and protecting our customers with inventive electrical solutions. Data center growth is creating new demands for power, cooling, protection, connectivity, and infrastructure at every stage of development. In this highly visible role, you will bring nVent’s capabilities together into a clear market story and help expand how customers and partners understand the value we provide across the data center ecosystem. You will have the opportunity to shape a growing global marketing program while working across a broad portfolio of electrical and infrastructure solutions. ** This is a full-time, direct-hire position with a hybrid work schedule of four days per week on-site in St. Louis Park, Minnesota. **

WHAT YOU WILL EXPERIENCE IN THIS POSITION:

Develop and lead the integrated marketing strategy and annual plan for the data center vertical, connecting business priorities, customer needs, and growth opportunities across nVent’s product portfolio. Create and expand multi-channel campaigns that build brand awareness, engage priority audiences, generate demand, and support marketing-influenced pipeline. Shape nVent’s data center value proposition, messaging, and go-to-market story across white-space and gray-space applications in collaboration with teams across the business. Guide joint marketing activities with technology, industry, and infrastructure partners to strengthen nVent’s market presence. Partner with sales and marketing teams on account-based marketing (ABM) campaigns and targeted programs that engage priority customers and support strategic opportunities. Manage the annual data center marketing budget and external agency relationships, balancing priorities across campaigns, projects, and regions. Evaluate campaign performance and translate results into insights and recommendations for senior leadership. Influence integrated marketing campaigns across global regions, creating consistent messaging while adapting programs to regional needs.

YOU HAVE:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Ideally 8+ years of B2B marketing experience with increasing responsibility across integrated marketing, demand generation, industry or vertical marketing, partnership marketing, or related work.
• Experience developing annual marketing plans and leading multi-channel campaigns from strategy through execution, measurement, and improvement.
• Experience marketing within industrial manufacturing, electrical infrastructure, equipment, machinery, or other technical B2B markets; data center industry experience is a plus.
• Experience marketing physical products, equipment, or infrastructure solutions and translating technical capabilities into clear customer-focused messaging.
• Demonstrated success influencing teams across a complex, matrixed organization to move shared priorities forward.
• Experience managing marketing budgets, agency relationships, multiple programs, and shifting priorities.
• Ability to travel ~35%, primarily for industry events, partner meetings, and customer engagement.

WE HAVE:

A dynamic global reach with diverse operations around the world that will stretch your abilities, provide plentiful career opportunities, and allow you to make an impact every day nVent is a leading global provider of electrical connection and protection solutions.

We believe our inventive electrical solutions enable safer systems and ensure a more secure world. We design, manufacture, market, install and service high performance products and solutions that connect and protect some of the world's most sensitive equipment, buildings and critical processes.

We offer a comprehensive range of systems protection and electrical connections solutions across industry-leading brands that are recognized globally for quality, reliability and innovation. Our principal office is in London and our management office in the United States is in Minneapolis.

Our robust portfolio of leading electrical product brands dates back more than 100 years and includes nVent CADDY, ERICO, HOFFMAN, ILSCO, SCHROFF and TRACHTE. Learn more at www.nvent.com.

Commitment to strengthen communities where our employees live and work We encourage and support the philanthropic activities of our employees worldwide Through our nVent in Action matching program, we provide funds to nonprofit and educational organizations where our employees volunteer or donate money

Core values that shape our culture and drive us to deliver the best for our employees and our customers.

• Innovative & adaptable
• Dedicated to absolute integrity
• Focused on the customer first
• Respectful and team oriented
• Optimistic and energizing
• Accountable for performance

Benefits to support the lives of our employees Pay Transparency

nVent’s pay scale is based on the expected range of base pay for this job and the employee’s work location. Employee pay within this range will be based on a combination of factors including knowledge, skills, abilities, experience, education, and performance. Where federal, state, or local minimum wage requirements exist, employee pay will comply.

Compensation Range: $105,000.00 - $195,000.00 Depending on the position offered, employee may be eligible for other forms of compensation, such as annual incentives.

Benefit Overview At nVent, we value our people and their health and well-being.

• Medical, dental, and vision plans along with flexible spending accounts, short-term and long-term disability benefits, critical illness, accident insurance and life insurance.
• A 401(k) retirement plan and an employee stock purchase plan - both include a company match.
• Other supplemental benefits may include tuition reimbursement, caregiver, personal and parental leave, back-up care services, paid time off including volunteer time, a well-being program, and/or legal & identity theft protection.

At nVent, we connect and protect our customers with inventive electrical solutions. People are our most valuable asset. Inclusion and diversity means that we celebrate and encourage each other’s authenticity because we understand that uniqueness sparks growth. #LI-Hybrid #LI-JM2

At nVent, we are committed to equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by national, federal, state or local law.