Integrated Campaign Production Lead

Bloomberg Industry Group; Arlington (VA); On-site; USD 90,000 - 109,000; Full time

Job summary

Bloomberg Industry Group is seeking an Integrated Producer to orchestrate go-to-market campaigns and lead generation initiatives. You will coordinate cross-functional teams, traffic work, and manage timelines to ensure all assets are delivered on time.

The role requires 5 years of related marketing experience and 3 years in marketing project management, with a strong track record in executing integrated campaigns and analytics. On-site Arlington, VA based, with competitive compensation.

Qualifications

• Bachelor's degree in marketing or related field or equivalent experience.
• 5 years related work experience.
• 3 years marketing project management experience.
• Proven track record in executing marketing plans, integrated campaigns, sales support and marketing analytics.

Responsibilities

• Prioritize, validate, and traffic incoming work based on marketing plans and demand generation goals.
• Allocate resources by organizing requests in our Adobe Workfront project management tool, assigning task owners, and managing workflows from beginning to end.
• Control resource management by establishing the workflow requirements, estimate activity level of effort, and develop and maintain a timeline to ensure deadlines are met
• Facilitate campaign kick-offs, event pitches, and other relevant meetings to maintain cross-functional alignment
• Identify synergies to increase cross-functional collaboration with Product Marketing, Demand Generation, Events, & Sales Enablement partners
• Monitor progress of projects and move them along to meet delivery deadlines
• Manage internal expectations, issues, and project risk by maintaining ongoing status updates with cross-functional partners
• Uphold brand guidelines, creative and marketing strategy processes
• Identify synergies to increase efficient usage of Workfront for Production and other teams

Skills

Marketing

Project management

Demand generation

Campaign management

Analytics

Education

Bachelor's degree in marketing or related field

Master's degree in marketing or related field

Tools

Adobe Workfront

Jira

Job description

Bloomberg Industry Group is seeking an Integrated Producer to orchestrate go-to-market campaigns and lead generation initiatives. You will coordinate cross-functional teams, traffic work, and manage timelines to ensure all assets are delivered on time.

The role requires 5 years of related marketing experience and 3 years in marketing project management, with a strong track record in executing integrated campaigns and analytics. On-site Arlington, VA based, with competitive compensation.