Insurance Product Marketing Leader (AI-Driven)

DXC Technology Company

Fort Mill (SC)

Hybrid

USD 120,000 - 180,000

Full time

4 days ago
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Job summary

DXC Technology is seeking a high‑velocity Product Marketing Manager for its Insurance Software and BPS unit. You’ll transform market insights into compelling messaging for Life & Wealth, Property & Casualty, and related sectors, crafting content for campaigns, web, social, and thought leadership.

You’ll bridge product, marketing, sales, and customer success, delivering strategic value to carriers, MGAs, and brokers while driving fast, scalable content delivery across channels.

Qualifications

  • 5+ years of experience in Insurance L& W or P&C. product management, product marketing, solutions marketing, go‑to‑market strategy, competitive intelligence, analyst relations.
  • 5+ years of experience marketing insurance, SaaS, enterprise software, cloud platforms, AI‑enabled products, data/analytics solutions, or other technology products.
  • Authorized to work in US without requiring visa sponsorship now nor in the future.
  • Strong ability to translate complex technical capabilities into outcome‑focused messages for business audiences.
  • Demonstrated experience developing positioning, messaging, launch plans, sales enablement materials, and customer‑facing content.
  • Excellent writing, storytelling, presentation, and stakeholder management skills.
  • Adept in building relationships and effectively working in a fast‑paced, cross‑functional environment across customers, product, sales, marketing, customer success.
  • Comfortable writing speeches and presenting them as well as in coaching executives on their delivery.
  • Strong digital marketing competency: content strategy, social media, email campaigns, SEO, AI, and analytics.

Responsibilities

  • Develops product positioning, messaging, and value propositions that differentiates our solutions in the market.
  • Moves with intent from market research and positioning to launch execution, content development, sales enablement, and performance analysis.
  • Creates content for product marketing assets, launch plans, sales decks, web copy, digital content, battlecards, case studies, demo stories, event experiences, FAQs, blogs, articles, thought leadership, social, PR, speeches, infographics, marketecture.
  • Enables sales and customer‑facing teams with messaging, training, objection handling, competitive guidance, and buyer‑focused content.
  • Collaborates in an agency model for go‑to‑market on your sector’s new products and feature releases. Proactively manages pipeline generation effectiveness performance in the activations.
  • Collaborates with the analyst relations team to repurpose content to drive these relationships and how we show up with excellence to this audience.

Skills

Insurance L&W
P&C
Product marketing
Go-to-market
Analyst relations
SaaS
AI-enabled products

Tools

Excel
PowerPoint
PowerBI
Asana

Job description

DXC Technology is seeking a high‑velocity Product Marketing Manager for its Insurance Software and BPS unit. You’ll transform market insights into compelling messaging for Life & Wealth, Property & Casualty, and related sectors, crafting content for campaigns, web, social, and thought leadership.

You’ll bridge product, marketing, sales, and customer success, delivering strategic value to carriers, MGAs, and brokers while driving fast, scalable content delivery across channels.

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