Instructional Content Specialist II

RaceTrac; Atlanta (GA); On-site; USD 99,000 - 129,000; Full time

Job summary

A leading retail company in Atlanta is looking for an Instructional Content Specialist II to create engaging learning content for its frontline team members. The role involves collaborating with multiple stakeholders to ensure training materials are effective and aligned with learning objectives. Candidates should have a bachelor's degree in Instructional Design or a related field, with at least 3 years of experience in content development. This full-time position offers opportunities to innovate in a fast-paced retail environment.

Qualifications

• 3+ years of experience in instructional content development.
• Experience with Learning Management Systems (LMS).
• Proficiency in authoring tools and multimedia for training.

Responsibilities

• Develop engaging digital learning content for employees.
• Collaborate with SMEs to create actionable training.
• Enhance training materials based on feedback.

Skills

Instructional design

Content development

Attention to detail

Digital learning technologies

Collaboration

Education

Bachelor's degree in Instructional Design or related field

Tools

Articulate Storyline

Adobe Creative Suite

Job description

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RaceTrac Company Overview

Job Description:

The Instructional Content Specialist II is responsible for developing engaging, practical and accessible learning content to empower frontline retail team members with the skills and knowledge they need to deliver excellent customer experience. This role works closely with store operations, HR, subject matter experts, and designers to ensure content aligns with learning objectives and delivers measurable impact in a fast-paced retail environment.

This position requires a passionate learning professional who combines technical skill with creative vision to develop training content that engages and educates our diverse workforce effectively.

Responsibilities

• Develop innovative digital learning content tailored for RaceTrac frontline employees
• Create micro-learning modules and quick-reference tools for just-in-time learning.
• Utilize multimedia tools and technologies to enhance the training experience, including incorporating interactive elements, simulations, and visuals to create an engaging and immersive experience.
• Maintain and enhance existing training materials based on learner feedback, metrics or program changes to improve engagement and effectiveness
• Collaborate with subject matter experts to translate complex processes into clear, actionable training.
• Apply instructional design methods and adult learning principles to support learner engagement and retention, specifically in time-constrained retail environments.
• Manage content through its full life cycle within the LMS.
• Ensure consistency in brand voice and instructional quality across all training materials.
• Manage content maturity matrix for all RaceTrac training materials
• Present ideas visually and simplify complex concepts for diverse learner audiences.
• Write storyboards, scripts, guides, quizzes, and assessments for diverse formats (eLearning, ILT, blended).
  
  

Qualifications

Required Qualifications

• Bachelor's degree in Instructional Design, Educational Technology, Communications, or related field.
• 3+ years of experience in instructional content development or instructional design
• Experience working with Learning Management Systems (LMS).
• Proficiency in authoring tools (e.g., Articulate Storyline, Rise)
• Demonstrated ability to develop content (including digital) for diverse audiences.
• Proficient in Adobe Creative Suite (particularly Photoshop, Illustrator, and Premiere Pro)
• Experience creating content for diverse audiences with varying educational backgrounds
• Exceptional attention to detail with strong editing and proofreading abilities
• Ability to work both independently and collaboratively in a team-oriented, fast-paced environment
  
  

Preferred Qualifications

• Experience in retail training for frontline employees
• Knowledge of accessibility standards for digital learning content
• Understanding of mobile learning design principles
• Experience with video production and editing for instructional purposes
• Understanding of analytics to measure learning effectiveness
• Experience implementing gamification into instructional design
• Knowledge of or interest in emerging tools, including gamification and AI in learning
  
  

All qualified applicants will receive consideration for employment with RaceTrac without regard to their race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Management, Human Resources, and Administrative

• Industries

  Retail

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