Instagram Growth Lead for Parents & Educators

NORY; United States; Remote; USD 55,000 - 75,000; Full time

Job summary

NORY is seeking a prolific Social Media Manager to own our Instagram presence and tell our brand story. You will connect with parents and teachers through video and imagery, shaping a compelling narrative in a dynamic startup environment.

You will develop a structured content calendar, produce engaging Reels, write captions, and design simple graphics to maintain brand consistency while growing followers and engagement.

Qualifications

• Proven track record growing brand Instagram accounts, ideally in parenting or education.
• Expert-level short-form video editing, graphic design, and punchy copywriting skills.
• High-agency self-starter thriving in a fast-paced startup environment.

Responsibilities

• Develop and manage a structured Instagram content calendar to grow followers and engagement.
• Produce and edit highly engaging Reels capturing emotional energy and educational depth.
• Write compelling captions and design simple graphics to support brand consistency.

Skills

Instagram growth

Video editing

Graphic design

Copywriting

Tools

Video editing software

Job description

NORY is seeking a prolific Social Media Manager to own our Instagram presence and tell our brand story. You will connect with parents and teachers through video and imagery, shaping a compelling narrative in a dynamic startup environment.

You will develop a structured content calendar, produce engaging Reels, write captions, and design simple graphics to maintain brand consistency while growing followers and engagement.