Industry Principle, Multifamily

rilla; United States; On-site; USD 200,000 - 280,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Breakfast, lunch, dinner, and snacks

401(k) retirement plan

Wellness / Gym

Commuter benefits

Relocation assistance

Equity

Paid time off (no accrual)

$1,000 learning/personal growthstipend

$1,500 rent stipend per month

Tech equipment

Unlimited token budget

Job summary

Rilla is seeking a senior market development lead to be the face of the company in multifamily. You'll work directly with our CEO and Head of Market Development, travel >60% of the time, and leverage a brand loved by customers to accelerate growth with operators, vendors, and industry partners.

You will translate market insights into strategies, run industry events, webinars, and on-site visits, and build win-win partnerships while shaping Rilla's go-to-market in the largest apartment segments.

Qualifications

• Deep multifamily experience and a network of operators, vendors, and industry connections preferred (10+ years).
• Comfortable presenting on stage, webinars, or at dinners; memorable presence.
• Experience selling, coaching, or working with leasing teams; understands the tour→lease journey.
• Ability to turn data into compelling stories: reports and case studies operators want to read.
• Proven ability to build partnerships where both sides win.
• Prefer onsite client interaction over remote work.
• Desire to ship in a fast-paced environment, delivering results in days, not quarters.

Responsibilities

• Be the face of Rilla in multifamily: speak at industry events, facilitate webinars, and host operator events (travel >60%).
• Collaborate with Sales and CS to deliver value to multifamily operators: onsite visits, calls, and enablement.
• Assist growth team in building reports and case studies for operators.
• Develop partnerships with other vendors in the space to create win-win outcomes.
• Work directly with the CEO and Head of Market Development on market progress.

Skills

Multifamily experience

Public speaking

Leasing/tour knowledge

Data storytelling

Partnership development

Onsite client presence

Fast-paced execution

Job description

A Foundational Company

Rilla builds the leading conversation intelligence software for offline commerce. Salespeople talk, our mobile app records the conversation, and our AI transcribes and analyzes it to make them better at their jobs. We're bringing the technology of the 21st century's most innovative companies to the more than 10 million salespeople who work face to face. We've grown from zero to $55M+ in ARR in four years, and we're profitable. We sell to enterprises like The Home Depot, KKR, Neighborly, and PulteGroup. We're backed by Google Ventures, Bessemer Venture Partners, Crew Capital, and Broom Ventures. We hire people with high agency and high urgency. We're in-office because the best work happens when ambitious people are in the same room. If you want to help multifamily operators recapture millions in NOI by coaching their teams more effectively, Rilla is the place to do it.

The Role

Think Virginia Love for Entrata. You'll be the face of Rilla in multifamily, working directly with our CEO, Sebastian, and Head of Market Development, Lisha, on market progress. You'll have a massive unfair advantage: a brand our customers already love, NPS higher than the iPhone, and a product that sells itself once people see it. This didn't happen by accident. We think most B2B software sucks, and the way it markets itself sucks even more. Our heroes are the consumer companies that capture attention and deliver some of the most widely used products in the world. Just because contracts are signed and people have to use software for work doesn't mean we can't bring the same care and creativity as Apple or Nike. You'll join one of the fastest-growing startups in the world while it's still early, with equity in a company whose growth is proven and whose future doesn't depend on anyone else's funding

What You'll Do

• Be the face of Rilla in multifamily: speak at industry events, facilitate webinars, and host operator events and dinners (you will be traveling >60% of the time)
• Work with Sales and CS to build and deliver value to multifamily operators: onsite visits, calls, and sales and CS enablement
• Work with the Rilla growth team to build reports and case studies to share with operators
• Build deeper win-win partnerships with other vendors in the space
• Work directly with our CEO and Head of Market Development on market progress

Who You Are

• A customer obsessive. Someone who deeply cares about delighting clients and solving their pains, not about vanity metrics.
• An infinite learner. You are always looking to learn more and learn faster. You feel uneasy when you get complacent, and you're constantly seeking discomfort.
• A team player. You love giving and receiving feedback and learning and growing as a team.
• Unafraid of failure . You take risks. You see failure as an opportunity to learn, grow, and be better the next time. In a weird way, you trick your brain into being excited when you fail because it means you get a new opportunity to learn more.
• Affinity for the unconventional. You get a kick out of rejecting conventional wisdom. And you're not afraid to try weird, crazy, and quite possibly stupid ideas.
• Extremely focused. You practice extreme focus in everything you do. You're always looking to prioritize your time and resources to maximum efficiency.

What You Need

• Deep multifamily experience and a network of operators, vendors, and industry connections you can bring with you (10+ years preferred)
• You're comfortable on stage, on a webinar, or at a dinner table, and people remember you
• You've sold, coached, or worked alongside leasing teams and understand the tour → lease journey
• You turn data into stories: reports and case studies operators actually want to read
• You build partnerships where both sides win
• You'd rather be onsite with a customer than behind a desk
• A hunger for a fast-paced environment where you ship in days, not quarters

Benefits

• Medical, dental, and vision insurance
• Breakfast, lunch, dinner, and snacks at the office
• 401(k) retirement plan
• Wellness / Gym benefits
• Commuter benefits
• Relocation assistance
• Equity
• Take what you need paid time off, not accrual-based
• $1,000 stipend for learning and personal growth
• $1,500 a month rent stipend
• Tech equipment
• Unlimited token budget