Inbound Business Development Representative – SMB SaaS

Wasatch Property Management, Inc.; Salt Lake City (UT); Hybrid; USD 52,000 - 78,000; Full time

Benefits offered by this job

Career development

Mental health program

Paid time off

Medical leave

Dependent care reimbursement

Education reimbursement

401k match

Healthcare coverage

Job summary

MarketStar is seeking an Inbound Business Development Representative to support our SMB SaaS client team in Salt Lake City. The role focuses on qualifying inbound inquiries, conducting discovery with decision-makers, and managing rapid-cycle deals.

You will collaborate with marketing and sales to optimize lead flow, maintain CRM accuracy, and drive weekly pipeline metrics. A strong consultative communicator with CRM experience will thrive here.

Qualifications

• 1+ years of experience in inbound sales, business development, or lead qualification.
• Clear, consultative communication across phone, email, and digital channels.
• Ability to diagnose prospect workflows and articulate value to non-technical buyers.
• Strong pipeline management and ability to meet activity and qualification quotas.
• Adaptability and coachability for sales framework coaching.
• Proficiency with modern sales stacks including CRM tools and collaboration suites.
• HS diploma or equivalent; certifications are a plus.

Responsibilities

• Respond quickly to inbound inquiries and trial requests to qualify interest and buying timelines.
• Conduct structured discovery with SMB decision-makers to map workflows and SaaS fit.
• Manage or stage rapid-cycle deals and qualified pipeline for closing reps.
• Execute multi-touch follow-ups via phone and email for nurturing or qualification.
• Maintain CRM data integrity with lead status, contacts, and milestones.
• Track weekly pipeline metrics, forecast attainment, and activity volume.
• Partner with marketing to feedback on lead quality and campaign effectiveness.
• Stay current on product updates, differentiators, and use cases.

Skills

Inbound sales experience

Consultative communication

Prospect workflow analysis

Pipeline management

Adaptability/coachability

CRM (Salesforce)

Sales engagement tools

Microsoft 365 / Google Workspace

Education

High school diploma or equivalent

Sales certifications a plus

Tools

Salesforce CRM

Sales engagement software

Microsoft 365 / Google Workspace

Job description

About MarketStar:

In everything we do, we believe in creating growth, for our clients, our employees, and our community. For the past 35+ years, we have been generating revenue for the most innovative tech companies across the globe through our outsourced B2B demand, sales, customer success, and revenue operations solutions. We are passionate about cultivating career advancements for our people, and support them through mentorship, leadership, and career-development programs. We provide service and support to our communities through the MarketStar Foundation. Our exceptional team is the cornerstone of MarketStar's accomplishments. We are proud of our award-winning workplace culture and to be named a top employer in our industry. These achievements are a testament to our six core values, embraced by our 3,000+ employees worldwide. From our headquarters in Utah, USA, to our global offices in India, Ireland, Bulgaria, Mexico, the Philippines, and Australia, we all work together to drive innovation and success.

About the Inbound Business Development Representative – SMB SaaS:

MarketStar is looking for an Inbound Business Development Representative to support our growing SaaS client team in Salt Lake City.

Location: Salt Lake City, Utah

What Will You Do?

• Respond swiftly to inbound inquiries, trial users, and chat requests to qualify prospect interest, authority, and buying timelines.
• Conduct structured discovery discussions with SMB decision-makers to evaluate business workflows and position relevant SaaS capabilities.
• Manage rapid-cycle transactional deals directly or stage qualified pipeline for closing reps depending on account size and scope.
• Execute multi-touch follow-up cadences via phone and email for inbound leads requiring nurturing or secondary qualification.
• Maintain rigorous CRM data integrity by tracking lead status, contact details, qualification notes, and conversion milestones.
• Track and report weekly pipeline metrics, forecast attainment, and activity volume to sales leadership.
• Partner with marketing and client program teams to provide direct feedback on inbound lead quality, customer objections, and campaign effectiveness.
• Stay current on product updates, competitive differentiators, and industry use cases through ongoing enablement.

What Will You Need to Succeed?

• 1+ years of experience in inbound sales, business development, or lead qualification, ideally within B2B SaaS, Cloud, or tech services.
• Clear, consultative communication skills across phone, email, and digital messaging channels.
• Ability to quickly diagnose prospect workflows and articulate technical value propositions to non-technical buyers.
• Strong pipeline management and organization skills with a consistent track record of hitting activity and qualification quotas.
• High adaptability and coachability to implement sales framework coaching and handle objections effectively.
• Proficiency with modern sales stacks, including CRM tools (e.g., Salesforce), sales engagement software, and Microsoft 365 / Google Workspace.
• High school diploma or equivalent; relevant business or sales certifications are a plus.

What We Offer:

• Structured learning and career development programs
• Mental health program
• Generous Paid Time Off policy
• Paid medical leave
• Child/Dependent care reimbursement
• Education reimbursement
• 401k match, hardship loan program, access to financial wellness advisor
• Comprehensive healthcare coverage including medical, dental, and vision

MarketStar is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state, and local laws that prohibit employment discrimination.

Reasonable accommodations are available on request for candidates taking part in all aspects of the selection process.

If you are an individual who identifies as someone with a disability and require reasonable accommodation(s) to complete any part of the job application process, please contact us at [e-mail] for assistance.

At MarketStar, we create growth – for our people, our clients, and our community. The fuel for this growth is you, a person who has the desire to be more than you are today. Join us and you’ll find world-class opportunities, an environment built on growth, and a team who cares about your success!

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