Hybrid Senior OOH Strategy Lead

Horizon Media Inc.; New York (NY); Hybrid; USD 66,300 - 80,000; Full time

Benefits offered by this job

Health insurance

Life insurance

401(k) retirement plan

Paid time off

Mental health resources

Fertility assistance

Pet insurance

Fitness reimbursement

Job summary

Horizon Media is a leading marketing and advertising firm with a strong New York presence, known for a highly personal client service approach and inclusive culture. The role focuses on planning and negotiating out-of-home media campaigns, overseeing end-to-end execution, and guiding junior team members.

Ideal candidates bring 2–3 years in media planning/buying, strong analytical skills, and proficiency in Excel and PowerPoint, with experience in Geopath and media research tools.

Qualifications

• BA/BS Degree or relevant work experience.
• 2-3 years media planning and buying experience.
• Strong analytical and quantitative skills.
• Understanding of media planning terms: GRPs, ROI, reach and frequency.
• Proficiency with Excel and PowerPoint.

Responsibilities

• Develop and present strategically focused plans and recommendations with OOH Supervisors/Associate Directors.
• Oversee OOH media plan stewardship from inception to completion, including issuing RFPs and negotiating buys.
• Provide supporting data for recommendations and create unit maps as needed.
• Ensure campaigns are executed accurately and on time, with proper approvals.
• Manage client and vendor communications; keep stakeholders updated on status and deliverables.
• Mentor junior team members and participate in interview processes for new roles.

Skills

Planning & Negotiation

Communication

Mentorship

Time management

Data analysis

Education

BA/BS Degree or relevant work experience

Tools

Geopath measurement methodology

Microsoft Excel

PowerPoint

Job description

Horizon Media is a leading marketing and advertising firm with a strong New York presence, known for a highly personal client service approach and inclusive culture. The role focuses on planning and negotiating out-of-home media campaigns, overseeing end-to-end execution, and guiding junior team members.

Ideal candidates bring 2–3 years in media planning/buying, strong analytical skills, and proficiency in Excel and PowerPoint, with experience in Geopath and media research tools.