Hybrid Marketing Operations Manager — Chicago

Kalon Executive Search for Nutraceuticals, CPG and Wellness; Chicago (IL); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Hybrid on-site/remote

Job summary

Kalon Executive Search is seeking an experienced Marketing Operations Manager for a hybrid, on-site role in Chicago, IL. This data-driven marketing professional will work across CRM, email marketing, content, analytics, and product commercialization to drive growth in a B2B setting.

Responsibilities include CRM administration, email campaigns, automation, web content, and cross-functional collaboration with sales, product, and marketing teams.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, English, or a related field.
• 5+ years of marketing experience, preferably B2B.
• Hands-on with CRM and marketing automation, email, workflows, reporting, lead management.
• Experience managing websites via CMS.
• Strong understanding of digital marketing, SEO, analytics, and campaign measurement.
• Proficient with Microsoft Office; strong copywriting and proofreading.

Responsibilities

• Manage day-to-day CRM administration, audience segmentation, and data hygiene.
• Develop, launch, and optimize email campaigns and customer journeys.
• Build workflows and marketing automation to support lead generation and engagement.
• Align marketing initiatives with sales and business development goals.
• Assist with website management, SEO, and site performance.
• Maintain presence on key B2B platforms and digital channels.
• Ensure accurate marketing content and assets across channels.
• Monitor engagement, leads, and ROI across channels.
• Analyze campaigns with analytics tools and report insights to leadership.
• Support product launches and promotional materials across teams.

Skills

CRM platforms/marketing automation

Email marketing

Workflow automation

Lead management

Copywriting

SEO basics

Analytics

Education

Bachelor's degree in Marketing/Business/Communications/English

Tools

CRM platforms

Marketing automation tools

CMS

Google Analytics

SEO tools

Job description

Kalon Executive Search is seeking an experienced Marketing Operations Manager for a hybrid, on-site role in Chicago, IL. This data-driven marketing professional will work across CRM, email marketing, content, analytics, and product commercialization to drive growth in a B2B setting.

Responsibilities include CRM administration, email campaigns, automation, web content, and cross-functional collaboration with sales, product, and marketing teams.