Hybrid Digital Content Strategist: SEO, Storytelling & Growth

Placements24; Roanoke (VA); Hybrid; USD 60,000 - 86,000; Full time

Benefits offered by this job

Hybrid work environment

Performance-based bonuses

Professional development

Job summary

Placements24 is seeking an innovative Digital Content Strategist to lead content initiatives for their online presence in East London. You will develop and implement a comprehensive content strategy that drives engagement, supports marketing objectives, and enhances brand perception across all digital channels.

Collaborating with creative teams, performance marketers and product managers, you will ensure content is impactful, SEO-friendly and measurable, while managing CMS workflows, content

Qualifications

• Proven experience in digital content strategy and content marketing management.
• In-depth knowledge of SEO best practices and social media strategy.
• Excellent writing, editing, and storytelling skills with a strong portfolio of digital content.

Responsibilities

• Develop and execute a holistic digital content strategy aligned with business goals and audience needs.
• Oversee the creation, curation, and distribution of engaging content across website, blog, social media, email, and video.
• Conduct content audits, keyword research, and competitive analysis to identify gaps and opportunities.

Skills

Digital content strategy

Content marketing

SEO

Social media strategy

CMS

Web analytics

Content calendars

Cross-functional coordination

Data-driven storytelling

Tools

CMS platforms

Web analytics tools

Job description

Placements24 is seeking an innovative Digital Content Strategist to lead content initiatives for their online presence in East London. You will develop and implement a comprehensive content strategy that drives engagement, supports marketing objectives, and enhances brand perception across all digital channels.

Collaborating with creative teams, performance marketers and product managers, you will ensure content is impactful, SEO-friendly and measurable, while managing CMS workflows, content