Hybrid Creative Strategy Lead

ImagiNation; Detroit (MI); On-site; USD 110,000 - 160,000; Full time

Benefits offered by this job

Hybrid work model

Comprehensive paid time off

Generous parental leave

401k match

Health benefits

GrowForward programme

Job summary

Imagination is seeking a Creative Strategy Director to lead strategic and creative work for Ford Motor Company and other Imagination clients. The role blends strategy, writing and hands-on direction across briefs, territories, and narratives.

You will deconstruct briefs, develop clear strategic and creative briefs, and lead teams to articulate ideas with a strong narrative voice. Flexibility, collaboration and a sharp point of view are essential in this fast-moving environment.

Qualifications

• You are a creative thinker who can turn strategy into ideas.
• You likely have a background in creative direction, copywriting, creative strategy, brand storytelling or some combination of all four.
• You're equally comfortable writing, shaping a presentation, or guiding a creative team to a strong idea.

Responsibilities

• Turn briefs into opportunities by understanding the underlying business, brand and audience.
• Shape ideas and creative territories with active contribution to the creative process.
• Write the story through briefs, positioning statements, brand narratives and campaign language.
• Own creative projects from direction to delivery, guiding decks, treatments and client presentations.
• Know the Ford brand and translate understanding into impactful work across culture and channels.

Skills

Creative thinking

Storytelling

Copywriting

Brand storytelling

Strategic thinking

Presentation skills

Google Slides

Collaboration

Leadership

AI tools curiosity

Tools

Google Slides

Job description

Imagination is seeking a Creative Strategy Director to lead strategic and creative work for Ford Motor Company and other Imagination clients. The role blends strategy, writing and hands-on direction across briefs, territories, and narratives.

You will deconstruct briefs, develop clear strategic and creative briefs, and lead teams to articulate ideas with a strong narrative voice. Flexibility, collaboration and a sharp point of view are essential in this fast-moving environment.