Hybrid Content Marketing Specialist: Growth & Storytelling

Lenze Americas Corporation; Uxbridge (MA); Hybrid; USD 68,000 - 78,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

401k with company match

Paid Time Off

Holidays

Parental leave

Job summary

Lenze Americas Corporation is seeking a Content Marketing Specialist in Uxbridge, MA. This hybrid role combines in-office collaboration with remote work one day a week to drive engaging content that supports sales and growth across North America.

You will create multichannel content, support sales enablement, and collaborate with cross-functional teams to ensure consistent messaging and impactful campaigns. A keen eye for analytics and SEO will help optimize performance.

Qualifications

• 2+ years in content marketing, product marketing, communications, digital marketing, or a related field.
• Bachelor’s degree in Marketing, Communications, Business Administration, or related field preferred.
• Familiarity with HubSpot or similar marketing automation platforms, CMS, and CRM tools is a plus.

Responsibilities

• Design and execute content marketing strategies aligned with global and local initiatives.
• Support sales enablement through strong technical and commercial product knowledge.
• Create and manage engaging content for online and offline mediums to drive brand awareness and lead generation.
• Collaborate with marketing teams to ensure consistent messaging.
• Stay current on content marketing trends, SEO/GAE/SEO and analytics.
• Partner with Digital Marketing Specialist to manage online reputation and social media presence.
• Translate technical information into clear, compelling content.
• Generate ideas to enhance engagement and storytelling.
• Oversee third-party assets using Adobe Suite and ensure quality outputs.
• Develop internal communication materials and best-practice guides.
• Monitor content performance to improve engagement and pipeline impact.
• Maintain brand voice across channels.
• Analyze campaign performance and use data insights to drive future strategies.
• Conduct market research and competitor analysis to identify growth opportunities.

Skills

Content Marketing

Marketing Strategy

Copywriting

Analytics

SEO

Social Media

Project Management

Team Collaboration

Multichannel Marketing

Education

Bachelor’s degree in Marketing or related field

Tools

HubSpot

CMS

CRM systems

Adobe Creative Suite

Job description

Lenze Americas Corporation is seeking a Content Marketing Specialist in Uxbridge, MA. This hybrid role combines in-office collaboration with remote work one day a week to drive engaging content that supports sales and growth across North America.

You will create multichannel content, support sales enablement, and collaborate with cross-functional teams to ensure consistent messaging and impactful campaigns. A keen eye for analytics and SEO will help optimize performance.