Hotel Marketing Leader: Growth, Brand and Partnerships

Coury Hospitality; Frisco (TX); On-site; USD 90,000 - 120,000; Full time

Job summary

Coury Hospitality in Frisco, TX seeks a Senior Marketing Manager to develop, execute and oversee strategic plans across multiple properties. You will lead marketing managers, associates and coordinators, align with corporate goals, and drive brand awareness, guest engagement and revenue growth.

You will collaborate with operations, vendors and community partners, manage budgets, monitor digital metrics, and report results to leadership.

Qualifications

• 3-5 years in Communications, Marketing, Public Relations, or related field.
• Proficient with Outlook, Microsoft software, and design tools (e.g., Canva and Adobe).
• 1-2 years in paid advertising.
• 1-2 years working with external partners.
• Knowledge of social media KPIs and their impact on strategy.
• Familiar with major platforms (Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube).
• Ability to capture photography/videos and perform light edits.
• Strong communication; detail-oriented; time management.
• Team leadership and content development experience.

Responsibilities

• Lead, mentor and support Marketing Curators, ensuring cohesive omni-channel campaigns.
• Foster collaboration between marketing, sales, operations and F&B.
• Develop and execute property-specific marketing plans aligned with corporate goals.
• Monitor performance and ROI; drive guest engagement and revenue.
• Manage marketing budget and resources for efficiency and impact.
• Collaborate with departments to align marketing with business goals.
• Oversee content creation and on-site activations; manage design projects.
• Track and report marketing performance to leadership.

Skills

Marketing strategy

Team leadership

Social media KPIs

Paid advertising

Content creation

Brand development

Communication skills

Project management

Analytics

Tools

Canva

Adobe Creative Suite

Microsoft Office

Social media dashboards

Job description

Coury Hospitality in Frisco, TX seeks a Senior Marketing Manager to develop, execute and oversee strategic plans across multiple properties. You will lead marketing managers, associates and coordinators, align with corporate goals, and drive brand awareness, guest engagement and revenue growth.

You will collaborate with operations, vendors and community partners, manage budgets, monitor digital metrics, and report results to leadership.