Hotel Business Development Manager (US)

ENTROPI; Los Angeles (CA); On-site; USD 80,000 - 130,000; Full time

Job summary

ENTROPI, an official TikTok GO agency partner, runs creator-led content and commerce for hotels, attractions and dining merchants in the USA and Indonesia.

We seek a driven sales professional in the Los Angeles area to own the full B2B cycle, outbound to independent hotels, and close deals with decision-makers. You will travel within your metro, write strong outreach in English, and apply AI daily to improve targeting and messaging.

Qualifications

• 1+ years closing B2B deals across full sales cycle.
• Hospitality or travel industry experience.
• Strong written English for initial outreach.
• Daily use of AI tools to assist prospecting and outreach.

Responsibilities

• Own pipeline and close across your metro.
• Conduct 2–4 on-site meetings weekly with hotels and partners.
• Qualify leads quickly and explain why a fit is not a fit.
• Own outbound system and prospect list; control personalization quality.
• Provide structured product feedback from frontline outreach.

Skills

Closing B2B deals

Hospitality/travel experience

Written English

AI usage to enhance outreach

Tools

LinkedIn

Job description

ENTROPI is an official TikTok GO agency partner. We run creator-led content and commerce for hotels and attractions and dining merchants in the USA & Indonesia. We also build our own platform, ENTRO.LY, used by both creators and merchants.

WHAT YOU'D BE SELLING

• No subscription during the 90-day pilot. The hotel pays nothing.
• The hotel pays in off-peak room nights, not cash - inventory already sitting empty - plus its existing photos and video.
• We commit to views. Creator matching, production, publishing and tracking are ours, against a guaranteed volume of qualified views on the property.
• Bookings are tracked and reported, never guaranteed. We don't promise them, and neither will you.
• No PMS integration, no annual contract. Continuing after the pilot is the hotel's decision, month to month.

WHAT YOU'D OWN

• Pipeline and close across your metro. Outbound by email, LinkedIn and in person, discovery through to activation. The number you carry is activated properties - not meetings booked, not emails sent.
• Property visits. Independent hotels close face to face. Expect two to four on-site meetings a week.
• Qualification. A bad-fit hotel costs us more than an empty slot. Disqualify fast and say why.
• The outbound system. We run automated outreach agents. You own the prospect list, the personalisation quality, and the approval gate on what actually sends. The machine drafts; you decide what is good enough to go out with our name on it.
• Product feedback. You hear every objection first. Those come back as structured input, not anecdotes.

WHAT WE NEED

• 1+ years closing B2B deals, running the full cycle yourself - sourcing, discovery, close - rather than inheriting qualified leads.
• Hospitality or travel industry experience. You know what a GM cares about versus a Director of Marketing versus an owner.
• Comfort selling something new. No logos, no case studies. You're selling a structure and a commitment, and you have to be credible without proof.
• US-based, able to travel regularly within your metro.
• Written English strong enough to represent us cold. Most first contact is written, and it goes out with our name on it.
• You use AI daily and can show us how. Hard requirement - see below.

WHAT MOVES YOU TO THE FRONT

An existing network of independent or boutique hotel decision-makers you could activate in your first month. If you have it, name properties in your application.

"I have hotel relationships" carries no information. "I could get a meeting at these three next week" does.

Also strong: having sold into hotels (OTA, RMS, PMS, hospitality tech, hotel marketing agency); Mandarin, Spanish or Korean; having run creator or content

HOW WE WORK WITH AI

• Trust but verify. AI will draft your outreach and research your prospects. A hallucinated statistic in an email to a hotel is not a small error - it is a credibility loss we do not get back.
• AI as a thinking partner, not autocomplete.
• You own the output regardless of who drafted it.
• Motion is not progress. Emails sent is not a result. Activated properties is.
• If AI mostly feels like a threat to your craft, this is the wrong company, and we'd both rather find that out in the interview than in month three.

WHO THIS IS NOT FOR

• Someone who needs brand recognition to open a door. Most hotels haven't heard of us.
• Someone who wants an SDR team feeding them meetings. For a while, you are the SDR.
• Someone who sells purely on relationships with no repeatable process.
• Relationships get you the first ten; a process gets you the next forty.
• Someone who needs the offer to be final. It will change based on what you hear.

HIRING PROCESS

Two rounds, one scorecard. Degrees are not scored.

R1 - 90-minute live working session, screen shared, using your own AI tools. We give you the real offer and real hotel prospects. You build the target list, decide who to disqualify and why, write the outreach, and handle three objections live.

R2 - 60-minute behavioral interview.

Then two reference conversations with people who have seen you sell.