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The Alden Network is seeking a Hospital Marketing Liaison to serve as the primary relationship manager for assigned hospital accounts in the Chicago area. The role focuses on growing census across the Alden network through referral development, partnerships, and sustained hospital engagement.
The ideal candidate has long-term care admissions/marketing experience, can travel to hospital sites daily, and communicates clearly with patients, families, and staff.
The Hospital Marketing Liaison serves as the primary relationship manager for assigned hospital accounts, driving census growth across the Alden network through strategic referral development and partnership management. This role is responsible for increasing referral volume and conversion rates, maintaining a strong presence within hospital accounts, and positioning Alden as the preferred post-acute care provider. The Liaison works closely with hospital social workers, case managers, patients, families, and Alden facilities to manage referrals from review through admission, identify and remove discharge barriers, expand service line relationships, and develop marketing and community outreach opportunities that support network growth and strengthen hospital partnerships.
Previous experience in Long Term Care, preferably in admissions and marketing.
Must be able to travel daily to hospital accounts.
Must possess the ability to deal tactfully with residents, family members, visitors, personnel, government agencies/personnel and the general public.
Must be able to read, write, and speak the English language in an understandable manner.
Must possess the ability to make independent decisions when circumstances warrant such action.
Must be personable, enthusiastic, and resourceful.
Act as the primary point of contact for all hospital accounts.
Maintain a physical presence in each hospital account.
Increase referral volume and conversion rates from hospital accounts.
Increase visibility of Alden’s network in hospital accounts.
Maintain current relationships w/ hospital partners and identify opportunities to expand on these.
Identify Marketing opportunities at hospital accounts.
Increase referral volume/conversion rates from hospital accounts.
Work w/ Alden Facilities near your hospital accounts to identify community outreach opportunities.
Position Alden as a preferred provider regardless of PAN status.
Must be able to move intermittently throughout the workday.
Must be able to cope with the mental and emotional stress of the position.
Must possess sight/hearing senses or use prosthetics that will enable these senses to function adequately so that the requirements of this position can be fully met.
Must function independently, have flexibility, personal integrity, and the ability to work effectively with customers, family members, personnel, and support agencies.
Must be in good general health and demonstrate emotional stability.
Must be able to relate to and work with the ill, disabled, elderly, emotionally upset, and at times hostile people.
May be required to lift, push, pull and move equipment, supplies, and customers in excess of fifty (50) pounds throughout the day.
Is subject to exposure to infectious waste, diseases, conditions, etc., including exposure to the (HIV) AIDS and Hepatitis B viruses.