Overview
Lead with purpose. Advocate with heart. Make a lasting difference.
Responsibilities
- Educate, inform, and inspire confidence in our services, so that the right patients are referred at the right time
- Identify new referral opportunities by calling on hospitals, home health agencies, skilled nursing facilities, assisted living communities, clinics, and physician offices
- Engage in meaningful conversations with healthcare professionals about patient needs and how hospice care can support quality of life
- Plan and execute strategic marketing initiatives to increase awareness and drive referral growth
- Represent our organization at community events, professional associations, and educational in‑services to promote our services
- Serve as a resource and advocate for patients and families, ensuring they understand hospice options and the benefits of early referrals
About You
What You Bring
- Bachelor's degree in business, marketing, communications or equivalent experience
- Minimum 2 years in healthcare sales, business development, or referral marketing
- Strong existing relationships with physicians, hospitals, skilled nursing facilities or home health professionals
- Prior experience in hospice, palliative care, or home health is a plus
- Excellent communication, presentation, and time‑management skills
- Proficiency in Microsoft Office Suite and CRM platforms
- Sensitivity to the needs of terminally ill patients and their families
- Proven track record of meeting or exceeding admissions and census targets
Compensation
Compensation may vary within the salary range provided based on several factors including but not limited to a candidate’s location, experience, education, skills, licensure, certifications and department equity. Gentiva provides associates with a comprehensive benefits and total rewards package, of which base pay is just one piece.
Salary Range – $70,000 to $87,000
Full Time Employee Benefits
- Medical, Dental, Vision
- Wellness Program and Resources
- 401k match
- PTO
- FMLA, ADA and other federal and state required leaves
- Short/Long Term Disability
- HSA Contribution
- Mileage or Fleet Car Program
- Cell Phone Reimbursement (for eligible roles)
- Short Term Incentive (for eligible roles)
- Tuition Reimbursement
Benefits for All Associates (Full‑Time, Part‑Time & Per Diem)
- Competitive Pay
- 401(k) with Company Match
- Career Advancement Opportunities
- National & Local Recognition Programs
- Teammate Assistance Fund
Additional Full‑Time Benefits
- Medical, Dental, Vision Insurance
- Mileage Reimbursement or Fleet Vehicle Program
- Generous Paid Time Off + 7 Paid Holidays
- Wellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)
- Education Support & Tuition Assistance (ASN to BSN, BSN to MSN)
- Free Continuing Education Units (CEUs)
- Company‑paid Life & Long‑Term Disability Insurance
- Voluntary Benefits (Pet, Critical Illness, Accident, LTC)
Apply now to join our mission‑driven team!
Legalese
- This is a safety‑sensitive position
- Employee must meet minimum requirements to be eligible for benefits
- Where applicable, employee must meet state specific requirements
- We are proud to be an EEO employer
- We maintain a drug‑free workplace
ReqID: 2026-138922
Category: Sales and Sales Leadership
Position Type: Full‑Time
Company: Heartland Hospice