Hospice Account Executive

St. Croix Hospice; Troy (MI); Presencial; USD 45.000 - 65.000; Jornada completa

Descripción de la vacante

St. Croix Hospice seeks a Care Transition Coordinator to foster referrals and education for hospice care. You will coordinate sales and marketing operations, support intake, and educate patients, families, and care teams to ensure timely referrals and informed decisions.

You’ll collaborate with leadership on budget planning and market strategy. You will build relationships with referral sources, monitor market needs, and help schedule events while mentoring the Care Transition Team to improve

Formación

• Associate’s degree in Marketing, Business Administration, Healthcare, or related field.
• Ability to position services to customers and clients.
• Good communications, negotiation and public relations skills.
• Autonomy, organization, assertiveness, flexibility and cooperation.
• Ability to pass DHS background study.

Responsabilidades

• Meet admission and call volume targets.
• Coordinates daily sales and marketing operations including marketing initiatives.
• Build and monitor perceptions of St. Croix Hospice as a high-quality provider.
• Document all sales activity in the CRM per requirements.
• Employ marketing initiatives to achieve budgeted sales volumes.
• Maintain knowledge of markets, payers, and referral sources.
• Enhance communication among patient, family, caregiver, facility, physician team.
• Provide patient and family education on hospice for informed decisions.
• Assist Director of Patient Services in budget projections and allocations.
• Develop a comprehensive marketing plan to meet volume projections.
• Coordinate and schedule marketing events, vendor fairs, and exhibits.
• Mentor and support Care Transition Coordinators in territory management.
• Orient new marketing staff and provide leadership in strategic planning.
• Share market knowledge with organization personnel and resources.
• Assist customers in accessing community resources when needed.
• Monitor cost effectiveness of marketing efforts.
• Perform other duties as assigned.

Conocimientos

Relationship building

Sales targets

Marketing strategy

CRM proficiency

Education and patient education

Public relations

Negotiation

Communication skills

Educación

Associate’s degree in Marketing, Business Administration, Healthcare, or related field

Herramientas

CRM software

Descripción del empleo

Work Where You Matter!At St. Croix Hospice we guide patients and families through the end-of-life journey. Through compassionate care, we focus on our patient’s quality of life, empowering them to make the most of their time with dignity, comfort and respect. If you are ready to be part of an extraordinary team of caregivers, then come work where you matter.Care Transition CoordinatorPosition OverviewResponsible for developing and maintaining a positive relationship with referral sources as well as designated communities, and for providing education on topics pertaining to hospice care. Also, responsible for assisting intake as needed to ensure timely and accurate referral coordination.Essential Functions and SkillsMeet admission and call volume targets.Coordinates daily sales and marketing operations including implementation of marketing initiatives.Build and monitor customer perceptions of St. Croix Hospice as a high-quality provider of services.Document all sales activity in the CRM per organizational requirements.Employs marketing and promotional initiatives to achieve budgetary sales volume projections.Maintains comprehensive working knowledge of markets including government agencies, major payer groups, key referral sources, and competitor’s market positioning.Enhances flow of communication between patient, family, caregiver, facility, physician team, and any other hospice support vendors.Provides patient, family, and caregiver with education on hospice and encourages informed decision making.Assists the Director of Patient Services/Regional Director in establishing organization volume projections in the annual budget and in establishing allocations for the marketing department. Monitors allocation of resources according to budgetary limitations.Continuously conducts market assessments and assists in developing a comprehensive marketing plan designed to meet budgetary volume projections.Assist with coordinating and scheduling marketing events, vendor fairs, and exhibits within various territories.Assists with ongoing training and support of Care Transition Team. Participate in mentoring and shadowing of Care Transition Coordinators to assist in territory management.Assists in orienting all new staff members of the marketing team.Provides leadership in strategic planning including identifying opportunities for additional or improved services to address customer needs.Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel.Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be providedMonitors and reports cost effectiveness of marketing efforts.Performs other duties as assigned.Requirements/QualificationsAssociate’s degrees in Marketing, Business Administration, Healthcare, or related field.Ability to position services to, and deal tactfully with, customers and clientsDemonstrates good communications skills, negotiation skills, and public relations skills.Demonstrates autonomy, organization, assertiveness, flexibility and cooperation in performing job responsibilities.Ability to pass DHS background study.Physical Requirements & Working ConditionsThe physical requirements described are representative of those that must be met to successfully perform the essential responsibilities of this position. Reasonable accommodation may be made.Pushing/Pulling and Lifting/carrying up to 10 pounds.