Hospice Account Executive

St.-Croix-Hospice; Moline (IL); On-site; USD 55,000 - 75,000; Full time

Job summary

St. Croix Hospice is seeking a Care Transition Coordinator to develop and maintain relationships with referral sources and communities, educate on hospice care, and support timely referral coordination.

The role includes coordinating marketing operations, managing CRM activity, and aiding annual volume budgeting. The ideal candidate brings an associate degree in marketing/healthcare or related field, strong communication and negotiation skills, and ability to work autonomously within a

Qualifications

• Associate’s degree or higher in Marketing, Business Administration, Healthcare, or related field.
• Experience in sales, marketing or referral coordination preferred.
• Ability to position services to customers and clients; strong interpersonal skills.

Responsibilities

• Meet admission and call volume targets.
• Coordinates daily sales and marketing operations including implementation of marketing initiatives.
• Build and monitor customer perceptions of St. Croix Hospice as a high-quality provider of services.
• Document all sales activity in the CRM per organizational requirements.
• Employ marketing and promotional initiatives to achieve budgetary sales volume projections.
• Maintain knowledge of markets, government agencies, payer groups, referral sources, and competitors.
• Enhance communication between patient, family, caregiver, facility, physician team, and hospice vendors.
• Educate patients, families, and caregivers on hospice and informed decision making.
• Assist leadership in budgeting volume projections and marketing allocations.
• Monitor resources according to budget constraints.
• Conduct market assessments and help develop a marketing plan.
• Coordinate and schedule marketing events, vendor fairs, and exhibits.
• Support ongoing training of Care Transition Team and mentoring of coordinators.
• Orient new staff in the marketing team and contribute to strategic planning.
• Share market knowledge with personnel and help access community resources when needed.
• Monitor cost-effectiveness of marketing efforts.

Skills

Communication

Negotiation

Public relations

Autonomy

Organization

Assertiveness

Flexibility

Teamwork

Budget awareness

Education

Associate’s degree in Marketing, Business Administration, Healthcare, or related field

Tools

CRM

Job description

Work Where You Matter!At St. Croix Hospice we guide patients and families through the end-of-life journey. Through compassionate care, we focus on our patient’s quality of life, empowering them to make the most of their time with dignity, comfort and respect. If you are ready to be part of an extraordinary team of caregivers, then come work where you matter.Care Transition Coordinator Position OverviewResponsible for developing and maintaining a positive relationship with referral sources as well as designated communities, and for providing education on topics pertaining to hospice care. Also, responsible for assisting intake as needed to ensure timely and accurate referral coordination.Essential Functions and SkillsMeet admission and call volume targets.Coordinates daily sales and marketing operations including implementation of marketing initiatives.Build and monitor customer perceptions of St. Croix Hospice as a high-quality provider of services.Document all sales activity in the CRM per organizational requirements.Employs marketing and promotional initiatives to achieve budgetary sales volume projections.Maintains comprehensive working knowledge of markets including government agencies, major payer groups, key referral sources, and competitor’s market positioning.Enhances flow of communication between patient, family, caregiver, facility, physician team, and any other hospice support vendors.Provides patient, family, and caregiver with education on hospice and encourages informed decision making.Assists the Director of Patient Services/Regional Director in establishing organization volume projections in the annual budget and in establishing allocations for the marketing department.Monitors allocation of resources according to budgetary limitations.Continuously conducts market assessments and assists in developing a comprehensive marketing plan designed to meet budgetary volume projections.Assist with coordinating and scheduling marketing events, vendor fairs, and exhibits within various territories.Assists with ongoing training and support of Care Transition Team. Participate in mentoring and shadowing of Care Transition Coordinators to assist in territory management.Assists in orienting all new staff members of the marketing team.Provides leadership in strategic planning including identifying opportunities for additional or improved services to address customer needs.Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel.Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be providedMonitors and reports cost effectiveness of marketing efforts.Performs other duties as assigned.Requirements/QualificationsAssociate’s degrees in Marketing, Business Administration, Healthcare, or related field.Ability to position services to, and deal tactfully with, customers and clientsDemonstrates good communications skills, negotiation skills, and public relations skills.Demonstrates autonomy, organization, assertiveness, flexibility and cooperation in performing job responsibilities.Ability to pass DHS background study.