HOKA Marketing Manager - Performance

HOKA; Colorado; Remote; USD 100,000 - 110,000; Full time

Job summary

Join a leading apparel company as a Marketing Manager, focusing on executing global brand campaigns with a consumer-first approach. This position offers the opportunity to collaborate with diverse teams across regions while ensuring campaign effectiveness and global consistency. Ideal candidates are highly organized with a strong marketing background and excellent project management skills.

Benefits

Competitive pay and bonuses

Generous time off

Employee discounts

Comprehensive health benefits

Qualifications

• 5+ years in brand/integrated marketing or agency management.
• Proven track record of managing global campaigns.
• Ability to handle complex timelines.

Responsibilities

• Execute seasonal brand campaigns across footwear and apparel.
• Evaluate campaign success and optimize future efforts.
• Manage stakeholder expectations during campaigns.

Skills

Project Management

Multi-channel Marketing

Communication

Tools

Microsoft Office

Asana

Job description

Join to apply for the HOKA Marketing Manager - Performance role at HOKA

At Deckers Brands, we believe that every employee can bring their authentic self, is valued and supported as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, create an amazing workplace, and positively impact communities and the world around us.

Job Title:

HOKA Marketing Manager - Performance

Reports to:

Director, Global Integrated Marketing and Brand Experience

Location:

Remote – West Coast Preferred (Los Angeles, CA, Santa Barbara, CA, Portland, OR)

Applicants must reside in one of the following states: Arizona, California, Colorado, Indiana, Massachusetts, Minnesota, New York, Oregon, Pennsylvania, Texas, Utah, Washington

The Role

Reporting to the Director of Global Integrated Brand Marketing, the Marketing Manager- Performance executes HOKA’s seasonal brand campaigns across footwear and apparel. This role involves turning brand strategy into execution through integrated, consumer-first 360 marketing campaigns. The ideal candidate manages cross-functional stakeholders and creative partners, paying attention to details while aligning with the broader brand vision. The role requires collaboration across global marketing teams and regional leads in North America, EMEA, and APAC, managing campaigns across regions and seasons, ensuring seamless coordination.

We celebrate diversity

We are committed to an inclusive, equitable workplace where all employees can come as they are, bringing diverse perspectives that make us Better Together.

Your Impact

• Review regional campaigns for global consistency and effectiveness.
• Support global campaign development from post-production to analysis.
• Evaluate campaign success and optimize future efforts.
• Manage stakeholder expectations and communication throughout campaigns.

Who You Are

• Highly organized with strong project management skills.
• Proven track record in multi-channel marketing with measurable results.
• Excellent communicator across functions and regions.

Preferred Qualifications

• 5+ years in brand/integrated marketing, GTM, or agency management.
• Experience in campaign development and execution in-house or at agencies.
• Success in managing global campaigns across multiple regions and seasons.
• Ability to handle complex timelines and stakeholder management.
• Proficiency in Microsoft Office and Asana.

Benefits

• Competitive pay and bonuses.
• Financial planning and wellness programs.
• Generous time off and work-life balance support.
• Employee discounts, community programs, and development opportunities.
• Comprehensive health and wellness benefits.

Salary range: $100,000 - $110,000, determined by location, skills, and experience.

Equal Employment Opportunity

We are proud to be an equal opportunity employer, welcoming applicants of all backgrounds and identities.

Additional Details

• Seniority level: Not Applicable
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Retail Apparel and Fashion, Manufacturing, Retail