Higher Ed Enrollment & Marketing Strategy Consultant

Owl Ventures; United States; Remote; USD 95,000 - 105,000; Full time

Benefits offered by this job

Work from NYC office or home

401(k) with company match

Health insurance

Paid vacation and holidays

Education stipend

Mobile stipend

Job summary

Noodle is seeking an experienced marketing and enrollment strategist to lead consulting projects for university partners, diagnosing enrollment challenges and delivering actionable plans across the funnel. You will work directly with senior academic leaders to shape strategies and secure buy-in.

The role emphasizes workshop leadership, market research, and cross-functional collaboration to drive demand generation through to matriculation, including AI-enabled insights where helpful.

Qualifications

• 7+ years of experience in digital marketing.
• Experience with a range of institution types and programs.
• Direct experience in higher education or with higher ed clients.
• Proven experience leading workshops and presenting to senior stakeholders.
• Strong background in market research, competitive analysis, and strategy development.
• Deep understanding of the enrollment funnel in online higher education programs.
• Experience scoping and structuring consulting engagements and setting client expectations.
• Track record of implementable recommendations.

Responsibilities

• Diagnose marketing and enrollment challenges and identify root causes across programs.
• Lead workshops and discovery engagements with deans, provosts, and faculty.
• Prepare presentations to secure buy-in from university stakeholders.
• Define objectives, scope, deliverables, and timelines with account teams.
• Develop sequenced action plans with owners and milestones.
• Inform positioning and enrollment strategy with research and competitive analyses.
• Collaborate cross-functionally to shape partner strategy.
• Brief internal teams on strategy and deliverables for smooth handoffs.
• Analyze performance data and provide actionable insights across channels.

Skills

Digital marketing

Higher education

Workshop facilitation

Market research

Enrollment funnel

Consulting engagements

Relationship building

Tools

Marketing automation tools

CRM platforms

SEO

Paid media

Content marketing

Job description

Noodle is seeking an experienced marketing and enrollment strategist to lead consulting projects for university partners, diagnosing enrollment challenges and delivering actionable plans across the funnel. You will work directly with senior academic leaders to shape strategies and secure buy-in.

The role emphasizes workshop leadership, market research, and cross-functional collaboration to drive demand generation through to matriculation, including AI-enabled insights where helpful.