Healthcare Product Lead: Strategy, Roadmap & Data

IQM Corporation; New York (NY); Hybrid; USD 150,000 - 175,000; Full time

Benefits offered by this job

Employer-paid healthcare

401(k) match

Wellness program

Job summary

IQM Corporation is seeking an Associate Director of Product Management to lead the Healthcare vertical. You will own the strategy and roadmap for IQM’s healthcare portfolio, collaborating with pharma brands, agencies, data partners, and distributed engineering and design teams across North America and India.

You will drive discovery, prioritize initiatives, and shape products that engage healthcare providers, DTC, and patient audiences while ensuring regulatory and data privacy considerations

Qualifications

• 10+ years in healthcare or pharma marketing tech with 3–5 years leading product strategy at senior or director level.
• Direct experience in pharma, life sciences, healthcare agency, health data, or healthcare advertising ecosystems.
• Strong understanding of HCP targeting and data (NPI-based audiences, specialty targeting, channels, measurement).
• Experience leading cross-location teams and delivering product initiatives with engineering and design teams.

Responsibilities

• Own the healthcare product strategy, multi-year roadmap, and prioritize initiatives for pharma brands, agencies, and patient audiences.
• Conduct structured discovery with pharma brand teams, healthcare agencies, media buyers, data partners, and IQM sellers.
• Translate problems into requirements, use cases, acceptance criteria, and success metrics with clear prioritization.
• Oversee HCP data and audience products, including provider data, identity, and coverage evaluation.
• Define reporting and measurement requirements for healthcare campaigns and outcomes.

Skills

Strategic thinking

Communication skills

Regulatory awareness

Problem solving

Cross-functional collaboration

Tools

SQL

APIs

Analytics tools

Prototyping

Job description

IQM Corporation is seeking an Associate Director of Product Management to lead the Healthcare vertical. You will own the strategy and roadmap for IQM’s healthcare portfolio, collaborating with pharma brands, agencies, data partners, and distributed engineering and design teams across North America and India.

You will drive discovery, prioritize initiatives, and shape products that engage healthcare providers, DTC, and patient audiences while ensuring regulatory and data privacy considerations