Healthcare Innovation Marketing Lead

HTA; Fayetteville (AR); Hybrid; USD 65,000 - 95,000; Full time

Benefits offered by this job

Monthly health insurance stipend

Remote work with occasional onsite in

Job summary

HTA seeks a Marketing & Communications Manager to lead storytelling, public relations, and digital campaigns supporting HeartX and NUHTA programs. You will attract high-quality startup applicants and engage hospitals, clinicians, investors, and partners.

The role is hands-on with strong writing, editing, and project management expectations. Remote work with occasional Northwest Arkansas onsite involvement is expected, plus a monthly health-insurance stipend.

Qualifications

• Bachelor’s degree or equivalent experience in marketing, communications, PR, or journalism.
• 2+ years in marketing/PR; 5+ years considered.
• Exceptional writing and storytelling; ability to translate complex topics.
• Experience managing social media, especially LinkedIn.
• Strong project management and multi-initiative handling.

Responsibilities

• Develop and execute the Marketing & Communications Strategy.
• Build and Protect the Organization's Brand.
• Market Programs and Drive Startup Recruitment.
• Lead Public Relations and Earned Media.
• Capture and Tell Startup Success Stories.
• Own Digital Communications and Social Media.
• Develop High-Quality Content and Thought Leadership.
• Support Events and Innovation Programming.
• Manage Partner and Stakeholder Communications.
• Amplify Participating Companies.
• Measure and Report Marketing Impact.

Skills

Strong writing

Editing

Verbal communication

Storytelling

Social media management

LinkedIn

Project management

Independent mindset

Education

Bachelor's degree in marketing/communications/PR/journalism

Tools

Content management systems

Email marketing platforms

CRM systems

Canva

Adobe Creative Suite

Analytics tools

Job description

HTA seeks a Marketing & Communications Manager to lead storytelling, public relations, and digital campaigns supporting HeartX and NUHTA programs. You will attract high-quality startup applicants and engage hospitals, clinicians, investors, and partners.

The role is hands-on with strong writing, editing, and project management expectations. Remote work with occasional Northwest Arkansas onsite involvement is expected, plus a monthly health-insurance stipend.