Health Engagement Consultant

Blue Cross Blue Shield of Massachusetts; Boston (MA); On-site; USD 87,000 - 106,000; Full time

Benefits offered by this job

Paid time off

Medical/dental/vision insurance

401(k)

Job summary

Blue Cross Blue Shield of Massachusetts seeks a Health Engagement Consultant to drive wellness strategy across an association and its member employers. You will partner with leadership to set goals and roadmaps, while guiding HR teams to implement multi-faceted wellness programs with strong data-driven outcomes.

The role requires traveling regionally 25–35% to client sites, presenting to executives, and coordinating onsite health events and campaigns to boost participation and program value.

Qualifications

• BS/BA in Public Health or related field; Master’s preferred.
• 5+ years in wellness consulting, health promotion, or employee benefits.
• Willing to travel regionally 25–35% for onsite client visits.

Responsibilities

• Lead association-level wellness program strategy and roadmaps.
• Consult HR leaders to tailor programs to company cultures and sizes.
• Promote onsite engagement and coordinate regional travel (25–35%).

Skills

Relationship Management

Communication

Data Literacy

Industry Knowledge

Project Management

CRM/databases

Word

Excel

PowerPoint

Education

BS/BA in Public Health / Health Promotion / Healthcare Administration / Business / Communications

Master’s degree preferred

Tools

CRM/databases

Job description

Ready to help us transform healthcare? Bring your true colors to blue.

What We Need

The Health Engagement Consultant leads health promotion and wellness strategy for a premier partner association and its member organizations. This role operates across two core tiers: partnering with association leadership to guide overarching program strategy, and consulting directly with individual member employers to drive employee participation through targeted programming and onsite presence.

Your Day to Day

Association-Level Strategic Leadership

• Drive program strategy by partnering with association leadership, executive committees, and boards to set annual goals, benchmarks, budgets and roadmaps for signature wellness initiatives.


• Analyze aggregate data (participation and population health) to demonstrate program value, report outcomes, and support annual account renewals.


• Collaborate internally with account executives, medical management, and analytics teams to deliver an integrated well-being narrative.

Member Organization Consultation

• Consult directly with HR leaders at member organizations to tailor the overarching wellness program to fit their specific company culture, size, and demographics.


• Guide HR and benefits teams in building action plans and deploying multi-channel communications to maximize employee awareness and sustained participation.


• Help member organizations recruit, train, and support internal wellness champions and committees to foster a culture of well-being.

Onsite Promotion & Regional Travel

• Maintain a visible, dynamic presence by traveling across Massachusetts (25–35%) to corporate offices and branch locations to actively support wellness initiatives.


• Coordinate onsite engagement events, including health fairs, biometric screenings, educational workshops, and wellness challenges.


• Identify and resolve site-level logistical hurdles to ensure equitable program access for dispersed and frontline employees.

This position is eligible for the Flex persona.

We're Looking For

• Relationship Management: Proven ability to navigate complex organizational dynamics directly, diplomatically, and consultatively.


• Communication: Exceptional presentation and written skills, with the credibility to influence both executive boards and large, diverse employee groups.


• Data Literacy: Comfort reviewing and interpreting population health metrics and participation data to drive future strategy.


• Industry Knowledge: Broad understanding of healthcare, employer-sponsored benefits, and evidence-based workplace wellness strategies.


• Project Management: Ability to manage multi-tiered projects independently while staying aligned with broader department goals.


• Tools: High proficiency in modern productivity software (Word, Excel, PowerPoint, CRM/databases).

What You Bring

• Education: BS/BA in Public Health, Health Promotion, Healthcare Administration, Business, Communications, or a related field (Master’s degree preferred).


• Experience: 5+ years in wellness consulting, health promotion, account management, or employee benefits—ideally supporting multi-employer or association groups.


• Travel: Valid driver’s license, reliable transportation, and willingness to travel regionally 25–35% for onsite client visits.

Minimum Education Requirements

High school degree or equivalent required unless otherwise noted above

Location

Boston

Time Type

Full time

Salary Range

Salary Range: $86,670.00 - $105,930.00
The job posting range is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee’s pay position within the salary range will be based on several factors including, but limited to, relevant education, qualifications, certifications, experience, skills, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs and affordability.

This job is also eligible for variable pay.

We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), and a suite of well-being benefits to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

WHY Blue Cross Blue Shield of MA?

We understand that the confidence gap and imposter syndrome can prevent amazing candidates coming our way, so please don’t hesitate to apply. It’s in our differences that we will remain relentless in our pursuit to transform healthcare for ALL.

As an employer, we are committed to investing in your development and providing the necessary resources to enable your success. Learn how we are dedicated to creating an inclusive and rewarding workplace that promotes excellence and provides opportunities for employees to forge their unique career path by visiting our Company Culture page. At Blue Cross Blue Shield of Massachusetts, we believe in wellness and that work/life balance is a key part of associate wellbeing. For more information on how we work and support that work/life balance visit our "How We Work" Page.