Head of Social Growth - Remote & Flexible

CoinPoker

United States

Remote

USD 120,000 - 180,000

Full time

14 days+

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Benefits offered by this job

Competitive salary & bonuses
Blockchain tech exposure
Remote work option
Collaborative culture
Career growth opportunities

Job summary

CoinPoker is seeking a Senior Social Growth Lead to own our global social strategy and content calendar. You will drive audience growth across platforms, optimize content for each channel, and manage country-specific accounts and the social team from a fully remote setup.

You will define metrics, report to senior management, and work with content to deliver video formats and platform-tailored content that resonates with poker audiences in a fast-evolving crypto-gaming space.

Qualifications

  • Proven track record of growing social audiences for a brand across multiple platforms.
  • Deep working knowledge of platform algorithms and distribution mechanics (X, Instagram, community platforms).
  • Strong understanding of poker to ensure content and community credibility.
  • Demonstrated experience building and managing a social team.
  • Strong command of social performance measurement and metrics frameworks.
  • Experience managing brand community presence in real time, including sensitive situations.

Responsibilities

  • Own CoinPoker's social growth strategy across all platforms, defining audience, content mix, and growth targets.
  • Work closely with the content team to request video formats and content based on platform performance.
  • Own the social content calendar and publishing operation.
  • Ensure content is packaged, timed, and formatted for platform algorithms and distribution mechanics.
  • Oversee country-specific accounts to ensure localized content and community management.
  • Build, manage, and develop the social team.
  • Own the community presence and voice across Telegram, Discord, and X.
  • Establish growth and engagement metrics frameworks and report performance to senior management.

Skills

Audience growth
Platform algorithms
Poker content knowledge
Team leadership
Performance metrics

Tools

Social media tools

Job description

CoinPoker is seeking a Senior Social Growth Lead to own our global social strategy and content calendar. You will drive audience growth across platforms, optimize content for each channel, and manage country-specific accounts and the social team from a fully remote setup.

You will define metrics, report to senior management, and work with content to deliver video formats and platform-tailored content that resonates with poker audiences in a fast-evolving crypto-gaming space.

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