Head of Self-Serve Paid Media Growth

Stripe; Seattle (WA); Hybrid; USD 196,000 - 294,000; Full time

Benefits offered by this job

equity

company bonus or sales commissions/bon

401(k)

medical, dental, and vision benefits

wellness stipends

Job summary

Stripe is seeking a Head of Self-Serve Paid Media to lead Stripe's self-serve paid acquisition efforts, managing a team of 5–10 experts and shaping cross-functional collaboration with analytics, product marketing, and growth engineering.

You will own budgeting, measurement, and channel strategy to drive signups, activations, and revenue while expanding into new formats and markets in a fast-paced, metrics-driven environment.

Qualifications

• 10+ years of experience in performance marketing or paid media with leadership experience
• Demonstrated experience managing large-scale paid media budgets and driving revenue
• Strong analytical foundation including attribution, incrementality testing, and optimization
• Experience in B2B SaaS, developer tools, fintech, or high-growth tech companies
• Track record of building and retaining high-performing marketing teams
• Creative sensibility for platform-specific creative velocity and quality
• Experience partnering with data science, engineering, creative, and finance teams to drive growth

Responsibilities

• Own the self-serve paid media strategy end-to-end, including budget allocation, channel mix, and performance targets across search, social, display, video, and other channels
• Lead, develop, and retain a high-performing team of 5-10 paid media specialists
• Drive measurable improvements in acquisition efficiency (ROAS, incremental activations) while scaling total investment
• Partner cross-functionally with analytics, creative strategy, growth engineering, product marketing, lifecycle, and finance
• Improve measurement capabilities: advance attribution modeling, incrementality testing, geo-holdouts, media mix models, and forecasting
• Develop and manage the self-serve paid media budget, including pacing, forecasting, and executive reporting
• Identify and scale emerging channels and formats
• Represent paid media performance and strategy in leadership forums and to diverse stakeholders

Skills

Team leadership

Paid media

Performance marketing

B2B SaaS

Analytics

Attribution modeling

Budget management

Cross-functional collaboration

Job description

Stripe is seeking a Head of Self-Serve Paid Media to lead Stripe's self-serve paid acquisition efforts, managing a team of 5–10 experts and shaping cross-functional collaboration with analytics, product marketing, and growth engineering.

You will own budgeting, measurement, and channel strategy to drive signups, activations, and revenue while expanding into new formats and markets in a fast-paced, metrics-driven environment.