Head of Search & AI Visibility

Zoom; Richmond (VA); Hybrid; USD 127,000 - 277,000; Full time

Benefits offered by this job

Benefits program

Work-life balance

Community involvement

Job summary

Zoom is seeking an experienced Head of Technical SEO in the Richmond-area to own end-to-end search strategy across traditional SEO and AI-powered answer engines. You will build unified infrastructure, metrics, and content standards to improve Zoom’s discoverability and share-of-answer as an executive-level metric.

You will lead cross-functional collaboration with Web, Growth Marketing, Brand, Content, and Product Marketing to drive unified content architecture and governance, and develop a

Qualifications

• Lead technical SEO functions at scale, including site architecture and crawlability.
• Build or scale AI-search visibility programs using platforms like Profound.
• Work on crawlability, structured data, and indexation with engineering teams.
• Define and defend share-of-answer and other SEO metrics.
• Experience in B2B SaaS or enterprise technology environments.
• Familiarity with AI-visibility tracking platforms and citation-influence analysis.

Responsibilities

• Lead the technical SEO team and roadmap across site architecture, crawlability, and indexed data.
• Develop AI-search visibility strategy for generative AI surfaces such as ChatGPT, Perplexity, and Gemini.
• Establish and track share-of-answer metrics and report to executives.
• Partner with Web, Growth Marketing, Brand, Content, and Product Marketing for unified content governance.
• Create a unified search scorecard linking organic performance to pipeline and revenue.

Skills

Lead technical SEO

AI-search visibility

Schema implementation

Crawlability & indexation

Executive stakeholder communication

B2B SaaS experience

Tools

Profound

Job description

What you can expect

You will own Zoom's end-to-end search strategy across traditional SEO and AI-powered answer engines. You will build unified infrastructure, metrics, and content standards that make Zoom discoverable wherever search happens. You will deliver measurable visibility growth and establish share-of-answer as an executive-level performance metric.

About the Team

We deliver Zoom's discoverability across all search surfaces, from Google to ChatGPT. Our team integrates technical SEO, AI visibility, and content strategy into one unified discipline. We exist to ensure customers find Zoom first, regardless of how they search.

Responsibilities

• Leading the technical SEO team and roadmap, including site architecture, crawlability, indexation, and structured data implementation

• Building AI-search visibility strategy and infrastructure to optimize Zoom's presence in generative AI surfaces like ChatGPT, Perplexity, and Gemini

• Establishing and tracking share-of-answer metrics across category, competitive, and branded prompts, reporting to executive staff and the board

• Partnering with Web, Growth Marketing, Brand, Content, and Product Marketing teams to create unified content architecture and governance standards

• Developing a unified search scorecard that translates organic performance and AI-visibility metrics into pipeline and revenue impact

What we’re looking for

• Lead technical SEO functions at scale, including site architecture, schema implementation, and organic traffic optimization

• Build or scale AI-search and answer-engine visibility programs using platforms like Profound or equivalent tools

• Direct engineering-adjacent work on crawlability, structured data, and indexation while communicating strategy to executive stakeholders

• Define and defend emerging metrics like share-of-answer alongside established SEO performance indicators

• Demonstrate experience in B2B SaaS or enterprise technology environments

• Show familiarity with AI-visibility tracking platforms and citation-influence analysis

Salary Range or On Target Earnings:

$126,500.00 - $276,700.00

In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.

Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.

We also have a location based compensation structure; there may be a different range for candidates in this and other locations

Anticipated Position Close Date:

10/23/26

Ways of Working

Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

Benefits

• our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health
• support work-life balance
• contribute to their community in meaningful ways

Click Learn (https://careers.zoom.us/benefits) for more information.

About Us

Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.

Our Commitment

At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step.

If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form (https://form.asana.com/?k=OIuqpO5Tv9XQTWp1bNYd8w&d=1127274756253361) and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.

Our interviews are supported by BrightHire, a tool that helps us create a consistent and thoughtful interview experience and may include recordings. Please refer to our candidate privacy statement (https://www.zoom.com/en/trust/candidate-privacy-statement/) for more information of how we use your data.

We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. Zoom is proud to be an equal opportunity workplace and is an affirmative action employer. All your information will be kept confidential according to EEO guidelines