Head of Sales Development

Faros AI, Inc.; San Mateo (CA); On-site; USD 180,000 - 280,000; Full time

Job summary

Faros AI, Inc. is seeking a Head of Sales Development to build and lead our outbound engine focused on enterprise pipeline generation.

You will hire, coach, and manage SDRs responsible for prospecting engineering leadership and platform teams at enterprise companies, while shaping messaging and targeting strategies. This role requires strategic thinking with hands-on execution, helping develop sequences, metrics, and playbooks that drive consistent pipeline creation in a fast-paced startup

Qualifications

• 5+ years in Sales Development or Outbound Sales.
• 2+ years managing SDR/BDR teams.
• Experience prospecting into enterprise accounts.
• Proven track record of building outbound pipeline.
• Experience developing outbound messaging and playbooks.
• Strong coaching and SDR development skills.
• Comfortable working in an early‑stage, fast‑moving startup environment.
• Familiarity with modern sales tools.

Responsibilities

• Build, hire, and lead a team of SDRs focused on enterprise outbound pipeline generation.
• Develop and execute outbound strategies targeting engineering leadership at enterprise companies.
• Design prospecting motions across email, LinkedIn, and cold calling.
• Partner closely with Marketing and Sales to align on ICP, messaging, and campaign strategy.
• Establish SDR metrics, dashboards, and forecasting for pipeline creation.
• Coach SDRs on enterprise prospecting, discovery, and account-based outreach.
• Continuously improve playbooks, sequences, and targeting strategies.
• Implement best practices across sales tools, automation, and workflows.

Skills

Sales Development

Outbound Sales

Team Management

Enterprise Accounts

Playbooks & Messaging

Coaching

Modern Sales Tools

Job description

About Faros

At Faros, we are building the engineering intelligence platform for the AI era. We help engineering organizations understand the impact of AI on software delivery while providing the operational context that enables AI agents to operate with greater accuracy, relevance, and trust in complex enterprise environments. Our platform is used by some of the most sophisticated engineering teams in the world, ranging from fast-growing technology companies to F500 enterprises. We believe the future of software development will be built by humans and AI working together, and we’re building the foundation that makes that possible.

The Role

Faros is looking for a Head of Sales Development to build and lead our outbound engine. This leader will own strategy, execution, and scaling of our SDR organization with a focus on enterprise pipeline generation.

You will hire, coach, and manage SDRs responsible for prospecting into engineering leadership and platform teams at enterprise companies.

This role requires someone who can both operate strategically and get hands‑on with outbound, helping build messaging, sequences, targeting strategies, and metrics that drive consistent pipeline creation.

What You’ll Do

• Build, hire, and lead a team of SDRs focused on enterprise outbound pipeline generation
• Develop and execute outbound strategies targeting engineering leadership at enterprise companies
• Design prospecting motions across email, LinkedIn, and cold calling
• Partner closely with Marketing and Sales to align on ICP, messaging, and campaign strategy
• Establish SDR metrics, dashboards, and forecasting for pipeline creation
• Coach SDRs on enterprise prospecting, discovery, and account-based outreach
• Continuously improve playbooks, sequences, and targeting strategies
• Implement best practices across sales tools, automation, and workflows

What We’re Looking For

• 5+ years in Sales Development or Outbound Sales
• 2+ years managing SDR/BDR teams
• Experience prospecting into enterprise accounts
• Proven track record of building outbound pipeline
• Experience developing outbound messaging and playbooks
• Strong coaching and SDR development skills
• Comfortable working in an early‑stage, fast‑moving startup environment
• Familiarity with modern sales tools

Bonus Points

• Experience selling to engineering leaders or developer tools
• Experience in SaaS startups (Series A–C)
• Experience building SDR teams from early stage

Why Join Faros

• Work with a category-defining product in developer productivity
• Opportunity to build and scale the outbound engine from an early stage
• Competitive compensation + equity
• Work with a team passionate about improving how engineering teams build software