Head of Product Marketing (Remote East Coast)

n8n; North Carolina; Remote; USD 120,000 - 160,000; Full time

Job summary

A leading company in workflow automation is seeking a Head of Product Marketing to define and execute strategies that connect their technology with users. The role involves managing a growing team, driving product launches, and enhancing messaging for various audiences. Ideal candidates will have extensive experience in product marketing, particularly in technical environments, and a passion for storytelling. Join a dynamic team at a pivotal growth stage and help shape the future of automation.

Benefits

Competitive compensation

Equity ownership

30 days of vacation (Europe)

15 vacation days (US)

Comprehensive medical, dental, and vision plans

401(k) retirement plan (US)

Career growth budget

Remote-first culture

Monthly support for open source projects

Regular team bonding off-sites

Qualifications

• 5–7+ years in product marketing or technical marketing leadership.
• Strong technical fluency (APIs, webhooks, scripting).
• Proven success launching technical products.

Responsibilities

• Drive positioning, messaging, and go-to-market strategy.
• Own product launches and user research.
• Manage and grow a team of product marketers.

Skills

Leadership

Storytelling

Technical Fluency

Education

Bachelor's Degree

Job description

n8n is a workflow automation platform that uniquely combines AI capabilities with business process automation. We give technical teams the flexibility of code with the speed of no-code, backed by a passionate community of builders. With 500+ integrations and fair-code principles, we're revolutionizing how businesses connect their systems and processes.

We were founded end of 2019 and currently:

• We’re a diverse team of + 100 talented people Our annual recurring revenue is growing 5x year-over-year
• ️ With +93k GitHub stars, we are in the top 100 most popular projects of all time on Github
• We’re Europe’s 25th fastest growing startup in 2024 according to Sifted
• We now count a total of $58m in funding: we were Sequoia's first seed investment in Germany, and most recently secured our €35m Series B (February 2025 - led by Highland)
  
  

At n8n, we're on a mission to democratize automation. With a thriving open-source community, rapidly growing enterprise adoption, and major momentum in the AI space, we’re scaling fast—and product marketing is at the center of it all.

We’re now looking for a Head of Product Marketing to lead our growing product marketing function and help shape how the world understands n8n. You’ll bring structure, depth, and leadership to a team of 3 PMMs (and growing), define how we launch products, communicate value, and scale our story across technical users, enterprise buyers, and the broader automation ecosystem.

Product marketing is a core pillar of how we connect our technology with users. As we expand into more sophisticated technical and enterprise use cases, we need a seasoned leader to:

• Drive our positioning, messaging, and go-to-market strategy
• Own product launches, user research, and adoption programs
• Manage and grow a high-performing team of product marketers and developer content creators
• Bring structure to an area that's full of potential, but underleveraged today
  
  

MISSION

• Shape our narrative: Define and evolve n8n’s positioning across community users, technical builders, and enterprise buyers—ensuring consistency and clarity at every touchpoint.
• Balance the message: Craft a tone that’s both accessible and credible—community-friendly, technically sharp, and enterprise-ready.
• Lead seamless launches: Own the end-to-end product release workflow—from planning to execution—turning features into high-impact stories.
• ️ Align with DevRel: Build and maintain a DevRel-focused content calendar that scales technical storytelling and supports community engagement.
• Elevate visuals: Oversee motion design, product visuals, and documentation to bring product benefits to life across channels.
• ️ Set the stage for category creation: Lay the groundwork for n8n to define or lead a new category that reflects our full potential—beyond automation.
• Build and lead the team: Hire, mentor, and grow a world-class team across product marketing, DevRel, and technical content.
  
  

In the first 3 months, you’ll...

• Launch first positioning experiments and test early messaging shifts
• Ship a high-impact website messaging update
• Deliver a clear roadmap for product marketing and technical storytelling
  
  

By 6 months, you’ll...

• Increase team productivity with clearer workflows and distributed ownership
• Lead a major messaging and category creation initiative
• Collaborate on large-scale brand and go-to-market campaigns
  
  

By 12 months, you’ll...

• Own a repeatable launch process, supporting 4+ major releases annually
• Scale a high-functioning team across community, enterprise, and product releases
• Position n8n as a market leader in the automation and AI space
• Drive industry visibility through analysts, dev content, and thought leadership
  
  

Requirements

Must-haves:

• 5–7+ years in product marketing, DevRel, or technical marketing leadership
• 3–5+ years working with technical audiences in B2B SaaS (>$10M ARR)
• Over 2 years of managing a marketing team in a hypergrowth context
• Hands-on experience with product-led and enterprise go-to-market models
• Strong technical fluency (APIs, webhooks, scripting) — not just buzzwords
• Proven success launching technical products across multiple channels and teams
• Track record of building and scaling product marketing orgs from early to growth stages
• Strong storytelling instincts — you know how to craft narratives that stick
• A strategic mind paired with a bias for action — you can zoom out and ship
• Comfort working autonomously in a fast-moving startup environment
• Based in Europe or on the East Coast of North America
  
  

Bonus points if you…

• Have worked closely with Developer Relations and content marketing teams
• Bring experience from companies moving up-market or defining new categories
• Know how to balance qualitative intuition with data-driven measurement
• Have built strong brand visibility through analyst relations, community content, or technical launches
  
  

WHY JOIN NOW?

• Shape and lead the foundation of a strategic function at a pivotal growth stage
• Build and scale a product marketing division from the ground up
• Work on a product beloved by developers, used by enterprises, and relevant in the age of AI
• Partner with passionate product, marketing, and community teams
• Influence how one of the most flexible, open, and powerful automation tools is perceived around the world
  
  

n8n is an equal opportunity employer and does not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status.

We can sponsor visas to Germany; for any other country, you need to have existing right to work.

Our company language is English.

You care about diversity and inclusion? We do too! Check out our Diversity, Inclusion and Belonging initiatives at n8n (https://www.notion.so/n8n/Diversity-inclusion-and-belonging-n8n-c1bec2fff536422d868b1a438d990e35).

Location disclaimer: If you see multiple job postings for the same role, it is most likely because we're hiring remotely for this role and posting in different locations to make sure every potential candidate can see the role. Please apply to the location you're the most likely to work from in the future.

Benefits

• Competitive compensation – We offer fair and attractive pay.
• Ownership – Our core value is to “empower others,” and we mean it—you’ll get a slice of n8n with equity.
• Work/life balance ️ – We work hard but ensure you have time to recharge:
• Europe: 30 days of vacation, plus public holidays wherever you are.
• US: 15 vacation days, 8 sick days, plus public holidays wherever you are.
• Health & wellness ???? –
• Europe: We provide benefits according to local country norms.*
• US: Comprehensive medical (PPO 1200), dental, and vision plans.
• Future planning –
• Europe: We provide pension contributions according to local country norms.*
• US: 401(k) retirement plan.
• Financial security ️ –
• Europe: We provide benefits according to local country norms.*
• US: Short-term & long-term disability insurance, life & AD&D coverage, and additional hospital coverage.
• Career growth – We hire rising stars who grow with us! You’ll get €1K (or equivalent) per year to spend on courses, books, events, or coaching to level up your skills.
• A passionate team – We love our product, and we prove it with regular hackathons where we see who can build the coolest thing with it!
• Remote-first – Our team works remotely across Europe, with regular off-sites for team bonding. Some roles, like sales in the US, are hybrid—please check the job description.
• Giving back – We're big fans of open source, and you'll get $100 per month to support projects you care about.
• Transparency – We all know what everyone’s working on, how the company is doing—the whole shebang.
• An ambitious but kind culture – People love working here—our eNPS for 2024 is 94!
• Country-specific details are provided in your contract.