Head of PR

Disrupt; Northern (KY); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Disrupt is seeking a Senior PR Manager / Head of PR to lead global communications across the Pure portfolio, including PureVPN, PureSquare, and Secure.com. You will own the narrative across B2C and B2B cybersecurity, shaping product, leadership, and category position on the world stage.

This role requires turning complex security topics into compelling stories, building tier-1 media relationships, guiding launches and crises, and measuring impact with clear KPIs.

Qualifications

• 8–12+ years in PR / Communications.
• Background in cybersecurity, privacy, or enterprise tech.
• Experience across both B2B and B2C PR.

Responsibilities

• Define and execute a unified PR strategy across all brands.
• Position across privacy, cybersecurity, and AI-native security.
• Turn product, research, and roadmap into compelling media narratives.
• Build and own relationships with tier-1 global media.
• Secure consistent, high-quality coverage (not volume-led).
• Drive engagement with analysts and specialist security media.
• Position executives as credible industry voices.
• Lead comms for launches, releases, and partnerships.
• Own issues management and crisis communications.
• Manage PR agencies across regions.
• Set and track KPIs: tier-1 coverage, SOV, sentiment.

Skills

PR strategy

Media relations

Crisis communications

Storytelling

Global programs

Job description

We’re hiring a Senior PR Manager / Head of PR to lead global communications across the Pure portfolio: PureVPN (consumer privacy), PureSquare (digital trust), and Secure.com (AI-native enterprise cybersecurity). This is a high-impact, portfolio-level role.

You will own the narrative across B2C and B2B cybersecurity, shaping how our products, leadership, and category position show up globally, from consumer privacy to enterprise security. This role is measured by tier-1 coverage, clear positioning, and category relevance, not volume.

What You’ll Own:

• Define and execute a unified PR strategy across all brands
• Position across privacy, cybersecurity, and AI-native security
• Turn product, research, and roadmap into compelling media narratives

Media & Analyst Relations

• Build and own relationships with tier-1 global media
• Secure consistent, high-quality coverage (not volume-led)
• Drive engagement with analysts and specialist security media
• Position executives as credible industry voices

Positioning & Thought Leadership

• Develop distinct, ownable narratives in a crowded market
• Lead opinion pieces, data stories, and security insights
• Move messaging beyond generic “AI/security vendor” language

Product PR & Launches

• Lead comms for launches, releases, and partnerships
• Align PR with product readiness and proof points

Reputation & Crisis

• Own issues management and crisis communications
• Develop frameworks for security, trust, and regulatory topics
• Act as a trusted advisor to leadership

Agency & Performance

• Manage PR agencies across regions
• Set and track KPIs: tier-1 coverage, SOV, sentiment
• Ensure PR is impact-driven and measurable

What We’re Looking For:

Experience

• 8–12+ years in PR / Communications
• Background in cybersecurity, privacy, or enterprise tech
• Experience across both B2B and B2C PR

Capabilities

• Strong media instincts = knows what makes a story land
• Can translate complex security topics into clear narratives
• Experience running global PR programs
• Comfortable in fast-paced, high-growth environments

Mindset

• Operator mindset = owns outcomes, not just execution
• High bar for story quality and differentiation
• Confident pushing back when narratives aren’t strong
• Balances strategy with hands-on delivery

Success Looks Like

• Consistent presence in top-tier business and cybersecurity conversations
• Clear, differentiated narratives across brands
• Product moments translate into real media impact
• Leadership recognized as credible industry voices
• PR drives trust, not just visibility

Why This Role

• Own PR across a full cybersecurity stack (consumer and enterprise)
• Shape category positioning, not just follow it
• Work directly with leadership on high-impact narratives
• Operate at the level of top global cybersecurity brands

Hook

Own the narrative across privacy, trust, and security – from millions of consumers to global enterprises.