Head of Narrative

Ancient Gaming; United States; À distance; USD 120 000 - 180 000; Plein temps

Résumé du poste

CSGORoll is seeking a senior storyteller to own the narrative across our content and communications. You’ll translate user sentiment, community feedback, and product direction into a clear, coherent story that resonates with players and partners.

You’ll collaborate with management, Product, and creative teams to plan stories aligned with the roadmap, produce authentic CS2 content, and ensure every channel speaks with one voice.

Qualifications

• Extremely high agency and doesn't wait to be prompted.
• Creative and a genuinely good storyteller.
• Hands-on– can deliver value without needing a team underneath them.
• HighEQ with a strong understanding of psychology and perception.
• Curious and willing to actually research what people are saying.
• A good planner and executor.
• A strong communicator who can work across management, Product, Customer Relations, BI and creative people.
• Capable of directing and criticizing creative work.
• Commercially sensible with production/collaboration costs.
• Ideally familiar with CS2, esports, gaming and internet culture– or capable of becoming deeply immersed in it very quickly.

Responsabilités

• Understand perception– keep ear to the ground across customers, CS2 community, public discussion, feedback, Product and BI.
• Build the narrative– turn product direction into a clear story for management and Product.
• Keep it coherent– ensure socials, blogs and product communication fit the wider narrative.
• Create the content plan– decide stories to publish aligned with roadmap, events and CS2 scene.
• Create content people want to watch– authentic CS2 and community content, not just ads.
• Maximize production value– create multiple pieces from a single collaboration or shoot.
• Execute– work with designers/editors and coordinate contractors when needed.
• Stay close to the community– communicate in a human, authentic way.

Connaissances

Storytelling

Strategic thinking

Content planning

Cross-functional collaboration

Creative direction

Research

Communication

Project management

Esports familiarity

Independent / hands-on

Description du poste

We’re looking for someone to own the narrative of CSGORoll – understanding what people currently think about us, where the company is going, and turning that into a coherent story across our content and communication.

What you’ll do

• Understand perception– keep their ear to the ground across customers, the CS2 community, public discussion, customer support feedback, Product and BI. Understand both what people love and what they dislike about us.
• Build the narrative– work with management and Product to turn where CSGORoll is going into a clear story/message, rather than disconnected promotions and announcements.
• Keep it coherent– make sure socials, blogs, product communication, community interaction and larger content all fit the same wider narrative, adapted appropriately for different audiences.
• Create the content plan– decide what stories/content we should actually be putting out and plan ahead around the product roadmap, events, releases and the CS2 scene.
• Create things people actually want to watch– not just ads. Genuine CS2 content, community content, creative concepts, collaborations, short-form and larger productions that people would watch/share/react to regardless of the advertisement.
• Get maximum value from production– one collaboration or shoot should create multiple pieces of content where possible, rather than spending heavily for one video.
• Execute– work directly with our existing designers/editors and bring in copywriters, creators or production teams on a contractor basis when needed. Brief them, direct them, critique the work and own the final output.
• Stay close to the community– we don’t want to only appear when we have an announcement. Communication should feel human, authentic and actually engaged with what’s happening.

Job requirements

• Extremelyhigh agency and doesn’t wait to be prompted.
• Creative and a genuinely good storyteller.
• Hands‑on– can deliver value without needing a team underneath them.
• HighEQ with a strong understanding of psychology and perception.
• Curious and willing to actually research what people are saying.
• A good planner and executor.
• A strong communicator who can work across management, Product, Customer Relations, BI and creative people.
• Capable of directing and criticizing creative work.
• Commercially sensible with production/collaboration costs.
• Ideally familiar with CS2, esports, gaming and internet culture– or capable of becoming deeply immersed in it very quickly.

What this isn’t

• Not performance marketing, affiliate management or someone whose job is negotiating influencer deals.
• We’re also not looking for a corporate PR person or someone who produces strategies for other people to execute.
• They need to understand the current narrative, decide what story we should be telling, and actually make that story happen.