Head of Marketing, Game AI & LiveOps (Remote)

FIRY; New York (NY); Remote; USD 182,000 - 223,000; Full time

Benefits offered by this job

Medical, Dental, Vision coverage

401K matching

Equity incentives

Paid time off

Job summary

Beamable is seeking a Head of Marketing to build the marketing function from the ground up for its game AI analytics and development platform. You will shape market positioning, messaging, and a go-to-market strategy to drive awareness, pipeline, and revenue growth.

Working with the CRO, you will own branding, demand generation, events, content, and sales enablement while creating a scalable marketing foundation for sustained leadership in the category.

Qualifications

• At least 10 years of experience in B2B marketing, with game technology, developer tools, or SaaS/Analytics platforms.
• Bachelor's degree in Marketing, Communications, Business, or a related field; advanced degree or equivalent experience preferred.
• Proven track record of building a marketing function from 0 to 1 in an early-stage, startup, or relaunching company.
• Experience building and leading high-performing marketing teams with demonstrated ability to scale.
• Experience marketing to technical audiences—developers, engineers, or game studios.
• Demonstrated success driving demand generation, lead pipeline, and brand awareness in a B2B context.
• Experience planning and executing presence at major gaming or technology industry conferences (GDC, Gamescom, or equivalent).

Responsibilities

• GTM Strategy & Brand Positioning. Define and own Beamable's go-to-market strategy and brand positioning for the product relaunch, establishing clear messaging, ICP definition, and competitive differentiation.
• Demand Generation & Pipeline. Own end-to-end demand generation, from strategy through execution, across digital, content, community, and event channels.
• Event & Conference Execution. Lead Beamable's presence at key industry events including GDC and Gamescom, from strategy through on-site execution and post-event follow-up.
• Content & Sales Enablement. Create and maintain the full suite of marketing assets including decks, one-pagers, case studies, web copy, and demo materials.
• Marketing Function Build-Out. Establish Beamable's marketing infrastructure from the ground up — including tooling, processes, measurement framework, and reporting cadence.

Education

Bachelor's degree in Marketing, Communications, Business

Job description

Beamable is seeking a Head of Marketing to build the marketing function from the ground up for its game AI analytics and development platform. You will shape market positioning, messaging, and a go-to-market strategy to drive awareness, pipeline, and revenue growth.

Working with the CRO, you will own branding, demand generation, events, content, and sales enablement while creating a scalable marketing foundation for sustained leadership in the category.