Head of Marketing (CMO) at marketgoo

MarketGoo; United States; Remote; USD 60,000 - 130,000; Full time

Job summary

MarketGoo, a leading SaaS provider, is seeking a Head of Marketing to spearhead growth initiatives focusing on demand generation and brand positioning. This role offers an opportunity to build a marketing function from scratch while leading a dynamic team in a remote-first environment. The ideal candidate is experienced in B2B marketing, strategic, and ready to drive impactful marketing campaigns.

Benefits

Performance-based incentives tied to revenue growth

Opportunity to build marketing function from the ground up

Remote-first work environment with high flexibility

Qualifications

• Experienced in B2B SaaS marketing, particularly in PLG, inbound, and demand generation.
• Data-driven and strategic, comfortable in fast-paced environments.
• Leader with experience scaling a marketing team.

Responsibilities

• Own full-funnel marketing including demand generation and conversion optimization.
• Build and lead a high-performing marketing team.
• Develop and execute co-marketing initiatives with partners.

Skills

B2B SaaS Marketing

Demand Generation

Product Marketing

Content Strategy

Partnership Marketing

Job description

We’re Hiring a Head of Marketing

Are you passionate about driving demand, building a brand and leading a high-performance marketing team in B2B SaaS?

We’re looking for a Head of Marketing (CMO) to drive our next stage of growth.

What’s marketgoo?

For over a decade, we’ve built a strong business providing SEO DIY tools for enterprise resellers. Today, our focus is on empowering businesses with website data intelligence to fuel their growth.

marketgoo is a bootstrapped, profitable SaaS company with a team of 20 people, committed to long-term vision, sustainable growth, and a unique culture built around autonomy, impact, and innovation.

To drive this next stage of growth and scale our marketgoo Domain Intelligence (mDI) product, we’re looking for a marketing leader who can position our brand, accelerate inbound lead generation, and maximize strategic partnerships.

What You’ll Do

• Own full-funnel marketing, including demand generation, conversion optimization, lifecycle engagement, and sales enablement.
• Drive immediate impact through high-velocity demand generation, positioning, and inbound marketing execution.
• Own messaging and positioning to improve conversions and activation rates.
• Develop and execute co-marketing initiatives with partners and leverage conferences for lead generation.
• Build and lead a high-performing marketing team.
• Work closely with Sales and Customer Success to increase retention and engagement.

Who You Are

• Experienced in B2B SaaS marketing, particularly in PLG, inbound, and demand generation.
• Data-driven and strategic, but also hands-on and execution-focused.
• Skilled in product marketing, content strategy, and partnership marketing.
• Comfortable working in a high-autonomy, fast-paced environment.
• Proactive in developing ABM strategies, marketing collaborations such as webinars and events, and co-marketing initiatives.
• A leader with experience scaling a marketing team from the ground up.

• Salary: Starting at €60 k/year
• Performance-based incentives tied to marketing-driven revenue growth
• Opportunity to build a marketing function from the ground up with a direct line to leadership
• Remote-first work environment with high flexibility