Head of Marketing & Brand Growth

LiveTrends Design Group; Florida; On-site; USD 120,000 - 180,000; Full time

Job summary

LiveTrends Design Group in New York seeks an accomplished Marketing Director to lead strategy across Trade Marketing, Digital Marketing, and Brand Messaging. You will align company growth priorities with customer insights to drive awareness, engagement, and revenue.

You will manage a cross-functional team, collaborate with Product and Sales, and build annual marketing plans, budgets, and KPIs to deliver measurable results for homes and retailers across North America and beyond.

Qualifications

• Bachelor's degree in marketing, business administration or a relevant field.
• 8+ years of experience leading marketing teams or functions.
• Strong knowledge of social media, email marketing, websites, SEO/SEM, and digital analytics.
• Experience coordinating cross-functional teams.
• Analytical mindset with experience using reporting tools.
• Excellent communication and leadership abilities.

Responsibilities

• Develop and own overall marketing strategy and annual marketing plan.
• Lead Trade Marketing, Digital Marketing, and Copywriting functions.
• Coordinate marketing execution across multiple stakeholders.
• Establish KPIs, budgets, and performance expectations.
• Drive brand awareness, engagement, and commercial growth.
• Translate product features into customer benefits and compelling messaging.

Skills

Marketing leadership

Cross-functional coordination

Digital marketing

Brand messaging

Copywriting

Analytics

SEO/SEM

Communication

Project management

Mentorship

Education

Bachelor’s degree in marketing or related field

Job description

LiveTrends Design Group in New York seeks an accomplished Marketing Director to lead strategy across Trade Marketing, Digital Marketing, and Brand Messaging. You will align company growth priorities with customer insights to drive awareness, engagement, and revenue.

You will manage a cross-functional team, collaborate with Product and Sales, and build annual marketing plans, budgets, and KPIs to deliver measurable results for homes and retailers across North America and beyond.