Head of Integrated Marketing

Sierra Ventures; Palo Alto (CA); On-site; USD 170,000 - 220,000; Full time

Benefits offered by this job

Health benefits

401(k)

Flexible PTO

Team meetups

Dog-friendly office

Job summary

Endor Labs is seeking a senior campaigns leader to own the planning and execution of multi-channel demand generation campaigns across cybersecurity and cloud. You will architect ABM programs, harness intent data, and collaborate with Sales, Product Marketing, and external agencies.

You’ll leverage HubSpot and Salesforce to measure attribution and drive pipeline, while mentoring teams and refining messaging for target personas.

Qualifications

• 6–10+ years of B2B campaign management in cybersecurity, AI, or cloud.
• Proven success designing multi-channel campaigns (email, digital, webinars, partner/co-marketing) that drive pipeline.
• Hands-on experience with HubSpot and Salesforce for campaign execution, attribution, and reporting.
• Experience building ABM programs with Sales, including target account strategy, personalized engagement, and performance measurement.
• Strong expertise in segmentation and leveraging intent and behavioral data.
• Excellent cross-functional collaboration and communication skills, with the ability to translate technical concepts into compelling messaging.

Responsibilities

• Lead integrated campaign strategy: Define target personas, ICPs, messaging, and channel mix for strategic GTM initiatives.
• Execute multi-channel programs: Deliver integrated campaigns across email, digital, webinars, lead generation, partner marketing, and co-marketing.
• Personalize buyer journeys: Develop persona- and use case-specific messaging and campaign flows to accelerate pipeline.
• Drive campaign content: Partner with Product Marketing, Creative, and agencies to develop high-impact assets and offers.
• Leverage data and intent: Use signals and engagement data to optimize targeting, messaging, and campaign performance.
• Collaborate cross-functionally: Partner with Sales, Product Marketing, Field and Channel Marketing, Analytics, and external agencies to ensure seamless execution and business impact.

Skills

Campaign Management

ABM Campaigns

Multi-Channel Marketing

HubSpot

Salesforce

Data-Driven Marketing

Cross-Functional Collaboration

Tools

HubSpot

Salesforce

Job description

Title of Position (US)

About Us

Endor Labs is building the premium Application Security platform for the software development revolution. Modern software is complex and dependency-rich, making it increasingly difficult to pinpoint the risks that truly matter. Endor Labs solves this challenge by building a call graph of your entire software estate—enabling teams to clearly identify, prioritize, and fix critical risks faster.

Trusted by companies that are one or one hundred years old, Endor Labs secures code whether it was written by humans or AI, and whether it's 40-year old C++ code or cutting edge Bazel Monorepos. Endor Labs was founded by serial entrepreneurs Varun Badhwar and Dimitri Stiliadis, and is backed by leading VC firms such as Dell Technology Capital, Lightspeed, and Sierra Ventures.

Sound interesting? Let’s talk if you want to be part of the next big leap in security innovation!

How You’ll Make an Impact

• Lead integrated campaign strategy: Define target personas, ICPs, messaging, and channel mix for strategic GTM initiatives, including product launches, ABM, vertical, and partner campaigns.
• Execute multi-channel programs: Deliver integrated campaigns across email, digital, webinars, lead generation, partner marketing, and co-marketing.
• Personalize buyer journeys: Develop persona- and use case-specific messaging and campaign flows to accelerate pipeline.
• Drive campaign content: Partner with Product Marketing, Creative, and agencies to develop high-impact campaign assets, playbooks, and offers.
• Leverage data and intent: Use intent signals and engagement data to optimize targeting, messaging, and campaign performance.
• Collaborate cross-functionally: Partner with Sales, Product Marketing, Field and Channel Marketing, Analytics, and external agencies to ensure seamless execution and business impact.

What You Bring to the Table

• 6–10+ years of B2B campaign management experience in cybersecurity, AI, or cloud, leading full-funnel integrated campaigns.
• Proven success designing and executing multi-channel campaigns (email, digital, webinars, partner/co-marketing, lead generation) that drive qualified pipeline.
• Hands-on experience with Hubspot (or similar marketing automation platform) and Salesforce (SFDC) for campaign execution, attribution, and reporting.
• Experience building and scaling ABM programs in partnership with Sales, including target account strategy, personalized engagement, and performance measurement.
• Strong expertise in segmentation and leveraging intent and behavioral data.
• Excellent cross-functional collaboration and communication skills, with the ability to translate technical concepts into compelling, persona-based messaging.
• Experience developing persona and use case driven campaigns that address customer pain points and competitive differentiation.

What Makes Us... Us

• Go to extraordinary lengths to distinguish ourselves through world-class work.
• Prioritize quality over speed, and speed over scope.
• Desire to work with deeply kind, mission-driven people.
• Strive to make the complex simple.
• Use first principles to debate ideas, test assumptions, and make decisions.
• Seek the truth by putting data above opinions.
• Assume good intent and give tactical feedback to help each other get better.
• Hold no ego—when our customers win, we all win.

What We Offer You

• Competitive salary and comprehensive benefits package including Health, Dental, Vision and Mental Health plans.
• 401(k) plan to support your long‑term financial goals.
• Flexible PTO to maintain a healthy work‑life balance (we want you here for the long‑haul!)
• Opportunities for co‑working and team meetups to foster collaboration.
• A dog‑friendly office environment for those who love to bring their fur babies along.

Endor Labs is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Even if you don't fit every requirement above, we believe in the power of diverse perspectives and experiences, so we encourage all talented individuals to apply—there's no one‑size‑fits‑all here.

Compensation: For candidates who receive an offer for this position, the compensation range is expected to be between $170,000 - $220,000. This may include additional incentives such as commission targets, restricted stock units, and/or bonuses, depending on the role.