Head of Growth

ecom.jobs; Columbus (OH); Hybrid; USD 175,000 - 220,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401K with company match

Relocation assistance

Job summary

ecom.jobs is seeking a Head of Marketing to lead the marketing, ecommerce, and creative organization: five direct reports, real budget authority, and a direct line to the founder. You will own Meta, budget, and strategy.

The role targets profitable scale from six figures to seven figures in monthly spend, with a strong data discipline and EOS/L10 rhythms. This is a founder-led, profitable company with relocation assistance and full benefits.

Qualifications

• Proven track record driving performance through Meta
• Scale a DTC ecommerce brand from six to seven figures in monthly spend
• Fluent in Meta Ads Manager, Google Ads, Klaviyo, and Shopify
• Strategic and process-driven with ability to whiteboard and fix workflows
• Experience building AI workflows into your workflow
• Coaches teams and develops leaders
• Decisive owner of numbers and outcomes

Responsibilities

• Lead marketing, ecommerce, and creative teams; direct reports with EOS/L10 rhythm
• Own Meta as the primary growth channel, manage budget, bidding, creative tests, and audience strategy
• Set brand-level growth strategy and forecast budgets; ensure profitable spend
• Own the scorecard and represent marketing at leadership meetings
• Coach and develop team leads; manage agency and vendors to deliver
• Lead special projects across new channels, tests, and brands
• Stay close to numbers to spot issues before dashboards report them
• Operate with a hands-on approach to fix campaigns when needed
• Drive seven-figure monthly spend growth while maintaining efficiency

Skills

Meta Ads Manager

Google Ads

Klaviyo

Shopify

Data-driven marketing

Team leadership

Tools

Meta Ads Manager

Job description

Our client is a founder-led, 25-year-old ecommerce company with a portfolio of consumer brands. Self-funded, profitable, no outside capital and no board to manage around. They\'ve grown steadily through two decades of shifting platforms, algorithms, and economic cycles, and they\'re now investing seriously in the team and systems to scale further.

They\'re looking for someone who can drive real performance through Meta and lead the marketing organization already in place.

Compensation

• $175,000 – $220,000 USD base, based on experience
• Quarterly performance bonus, averaging roughly $10K/quarter when targets are hit
• Full benefits: health, dental, vision, life insurance, 401K with company match (fully vested at year one)
• Relocation assistance available for the right person

Location

This is a Greater Cincinnati-based role. On-site is preferred, and for the right person, the team is open to remote with regular visits, roughly monthly or quarterly, for about a week at a time. Relocation assistance is available if that\'s the right move for you.

The Role

We\'re hiring a Head of Marketing to lead the marketing, ecommerce, and creative organization: three brand-dedicated Marketing Managers, an ecommerce team, and a Creative team led by their Creative Director. Five direct reports, real budget authority, a direct line to the founder.

Today they spend six figures a month on performance marketing. The mandate is to profitably scale that to seven figures a month. If you\'ve made that climb before, that experience is exactly what\'s being hired.

This isn\'t a seat where you build a 90-day audit deck and present it in a boardroom, and it isn\'t one where you manage the managers from two steps removed either. You\'ll set strategy at the whiteboard, and you\'ll be in the account fixing a campaign on a Friday if that\'s when it needs fixing.

Why This Role Matters

The product and brand foundation here is already strong, built over 25 years. What\'s being built now is the acquisition engine to match it. This role is the difference between six figures a month in spend and seven, between a strong product with modest reach and one that gets in front of everyone who needs it.

What You\'ll Own

Performance Marketing

• Own Meta as the primary growth channel: budget, bidding, creative testing, audience strategy, and scaling spend while holding target efficiency
• Live in the numbers, aMER, CAC, ROAS, spend pacing, know what\'s working and why before a dashboard has to tell you
• Push spend as far as performance allows, this is the single biggest lever on how fast the brands grow

Strategy & Budget

• Set brand-level growth strategy and make the trunk-level calls on where to invest, in people, tools, and channels
• Own the marketing budget and forecast across all brands. Profitable spend gets funded, your job is knowing what\'s actually profitable
• Own the scorecard and represent marketing at the leadership table
• Lead, manage, and hold accountable the marketing, ecommerce, and creative teams (they run on EOS, so L10s are part of the rhythm)
• Coach and develop your team leads, this is a real part of the job, not a line on a slide
• Manage the agency and vendor ecosystem: hire them, hold them accountable, cut them when they\'re not delivering

Execution

• Lead special projects: new channels, new tests, new brands
• Stay close enough to the numbers and the work that you spot problems before they show up in a report

What You\'re Walking Into

• A large, mature dataset built over decades of orders and customer interactions, real context for almost any test you\'d want to run
• A steady stream of authentic customer stories and testimonials to fuel creative
• A strong base of five-star reviews already built
• A profitable, debt-free company where funded spend doesn\'t get pulled mid-quarter
• A founder who stays genuinely involved as a resource, not a distant executive

What You\'re Measured On

Per brand: aMER, Contribution Margin after Ad Spend, and Team Health, a real tracked measurable, not a poster on a wall.

Who You Are

• You\'ve personally driven serious performance through Meta, not just overseen it, you know the platform cold and you\'ve scaled spend while protecting efficiency
• You\'ve scaled a DTC ecommerce brand from low eight figures to mid-to-upper eight figures, ideally in a hard goods, lower-LTV business, with Meta as a core part of how you got there
• You\'re fluent in Meta Ads Manager, Google Ads, Klaviyo, and Shopify, enough to ask the right questions and catch a problem early
• You\'re both strategic and process-driven, comfortable whiteboarding positioning in the morning and fixing a broken workflow in the afternoon
• You\'ve already built real AI workflows into your own work, and you can show them, not just describe them
• You coach people, and your proudest wins are as much about who you\'ve developed as what you\'ve shipped
• You want a seat where your decisions actually move the numbers, and the ceiling rises as you do

Who You\'re Not

• Your Meta experience is surface-level, you\'ve briefed an agency to run it rather than run it yourself
• You need buy-in and consensus before you can move
• You produce strategy that never becomes a launched campaign or a fixed process
• You\'re a specialist who lives happily inside one tool all day, this seat runs the whole machine
• You need a RevOps team and a monthly offsite to function
• You show up with a 90-day plan to rebuild everything in your own image before understanding why it\'s built the way it is
• You\'re slow to act and slower to decide

One Last Thing

If you\'re reading this and thinking "I\'ve done this climb before and I want to do it again," that\'s exactly who this is for.