Head of Content Marketing

Stripe; United States; On-site; USD 224,000 - 336,000; Full time

Job summary

An established industry player is seeking an innovative Head of Editorial and Content Marketing to lead their content strategy. This role offers a unique opportunity to shape compelling narratives that resonate with audiences and effectively communicate product value. You will collaborate with cross-functional teams to develop engaging content formats, manage a talented team of creators, and utilize data-driven insights to enhance content effectiveness. If you are a creative thinker with a passion for technology and a proven track record in content marketing, this is your chance to make a significant impact in a fast-paced environment.

Benefits

Equity

Company Bonus

401(k) Plan

Medical Benefits

Dental Benefits

Vision Benefits

Wellness Stipends

Qualifications

• 15+ years of experience in content marketing with a focus on B2B technology.
• Proven track record of developing effective content strategies.

Responsibilities

• Define and execute content strategy across various channels.
• Lead development of innovative content formats to engage audiences.

Skills

Content Marketing

B2B Technology

Storytelling

Analytical Skills

Project Management

Job description

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

We’re looking for an experienced and innovative Head of Editorial and Content Marketing. The Content Marketing team’s mission is to create compelling stories that resonate with our audience and effectively communicate the value of Stripe’s products. In this role, you will lead our content strategy, finding new and engaging ways to connect with our users and potential customers. This is an excellent opportunity for a creative thinker who wants to shape meaningful content experiences and drive Stripe’s narrative.

What you’ll do

Responsibilities

1. Define and execute the overall content strategy to articulate the benefits of Stripe's products and services, creating relevant content for various channels including short-form editorial content, blogs, and other long-form content as well as new content types for campaigns including interactive content and video. Stripe has a huge opportunity to expand our content types, and we’re looking for a leader who can help us build a strategy.
2. Lead the development of innovative content formats that captivate and engage our audience, pushing the boundaries of traditional content marketing. You’ll partner closely with teams like our Global Campaigns team, Product Marketing, Communications, and Brand to develop new and compelling ways for Stripe to tell our story.
3. Collaborate closely with product teams to identify key messages and updates, ensuring that our content reflects the latest news and product enhancements.
4. Partner with the communications team to ensure clear and consistent messaging around Stripe's offerings.
5. Build and maintain relationships with key stakeholders across the organization, understanding their needs and how content can support their objectives.
6. Establish a feedback loop with our audience to measure the effectiveness of content, iterating on strategies based on insights to improve engagement and satisfaction.
7. Set key performance indicators for content marketing initiatives, using data to inform decisions and drive continuous improvement.
8. Foster a culture of creativity, collaboration, and high performance within the content team, mentoring team members and encouraging innovative thinking.
9. Manage a team of very talented content creators and inspire them to do their best work.

Who you are

We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

1. 15+ years of experience in content marketing or related fields, with a strong focus on B2B technology.
2. Proven track record of developing and executing content strategies that deliver measurable results and resonate with a technical audience.
3. Exceptional writing and storytelling skills, with the ability to create compelling narratives that simplify complex topics.
4. Experience in building and managing high-performing content teams, fostering a culture of creativity and excellence.
5. Strong analytical skills, with experience using data to assess content performance and drive strategic decisions.

Preferred qualifications

1. Excellent communication and presentation skills, capable of conveying ideas and insights to various stakeholders effectively.
2. A flexible and adaptable approach, thriving in a fast-paced environment and willing to experiment with new ideas.
3. Strong project management skills, with the ability to manage multiple complex projects and deadlines simultaneously.
4. A passion for technology and a deep understanding of the fintech landscape.

This role is available either in an office or a remote location (typically, 35+ miles or 56+ km from a Stripe office).

The annual US base salary range for this role is $224,000 - $336,000. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location.

Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.