Head of Content & Growth: Scale Across SEO, Video & Paid

Content Creators; San Francisco (CA); On-site; USD 100,000 - 300,000; Full time

Benefits offered by this job

Unlimited AI token budget

Take what you need vacation policy

Healthcare, vision, and dental

Daily lunches, dinners and snacks

Best work of your career

Job summary

Hercules in San Francisco seeks a Head of Content to scale our production across social, paid media, SEO, and blog. You will own all content and lead a team of writers, editors, designers, and contractors.

You will drive writing quality, SEO optimization, and AI-powered workflows to deliver high-impact content across channels, including paid ads and product announcements. In-office with remote options for exceptional candidates.

Qualifications

• Excellent long-form writing ability; clear, convincing, and authentic.
• Strong understanding of search intent, content structure, on-page SEO, internal linking.
• Ability to create content that ranks and converts to paid customers.
• Familiarity with technical concepts like APIs, authentication, hosting, RBAC.
• Ability to leverage AI to scale workflow (50+ articles/month).
• Experience managing at least 15 people.

Responsibilities

• Lead a team of ~10 full-time employees plus contractors.
• Enforce and raise the bar for content standards across the company.
• Own marketing angles and messaging for all channels.
• Lead strategy and production across SEO, blog, social, product announcements, case studies, ads.
• Oversee static image content primarily for Meta.
• Lead video content strategy for paid ads and customer stories.
• Own content across paid and organic channels.
• Hire and manage writers, editors, designers, and other creators.

Skills

Writing quality

SEO

Commercial sense

Technical fluency

AI leverage

Hiring and management

Job description

Hercules in San Francisco seeks a Head of Content to scale our production across social, paid media, SEO, and blog. You will own all content and lead a team of writers, editors, designers, and contractors.

You will drive writing quality, SEO optimization, and AI-powered workflows to deliver high-impact content across channels, including paid ads and product announcements. In-office with remote options for exceptional candidates.