Head of Commercial Channels (B2B & B2C) & Strategy, India (Remote)

Scopehr Services; United States; Remote; USD 125,000 - 150,000; Full time

Job description

1. B2B Channel Strategy & Sales Leadership (Telecom & Vehicle Trackers)

• Pipeline Ownership: Define, manage, and accelerate the complete B2B sales funnelfrom lead generation to high-value contract negotiations and closure.
• Partner Management: Act as the commercial lead for strategic UK partners and ensuring service delivery meets commercial expectations and identifying upsell/expansion opportunities.
• Sales Team Leadership: Recruit, train, and manage a high-performing B2B sales and account management team, ensuring consistent achievement of monthly and quarterly revenue targets.

2. B2C E-commerce Growth & Digital Strategy

• Marketplace Performance: Drive commercial results across third-party marketplaces (Amazon, eBay, BackMarket, OnBuy). Implement strategies to maximize visibility, rankings, conversion, and margins.
• Direct-to-Consumer Growth: Scale traffic and conversion through digital marketing channels (SEO, PPC, paid social, email campaigns). Manage digital marketing budgets with strong ROI discipline.
• Product & Pricing Strategy: Partner with the UK inventory team to set competitive pricing, promotions, and product launch strategies that optimize competitiveness and inventory turnover.

3. Commercial Alignment for Retail & Repair Services

• Demand Generation: Design and execute campaigns to increase store footfall and repair service volumes across retail outlets.
• Pricing Strategy: Establish competitive yet profitable service pricing for both in-store and digital channels.