Head of Branding

Re7 Capital; United States; Remote; USD 130,000 - 200,000; Full time

Job summary

A leading investment firm is seeking a senior branding lead to enhance their external presence and growth through strategic brand initiatives. This mid-senior level role involves developing a long-term branding strategy, engaging with executive leadership, and ensuring clarity in brand messaging across all platforms.

Benefits

Remote-first setup

Dynamic and collaborative work environment

Opportunities for professional growth

Competitive package

Qualifications

• 7+ years in strategic marketing, brand, or communications roles.
• Experience in crypto, finance, or technology sectors.
• Proven ability to lead high-impact campaigns.

Responsibilities

• Develop and execute branding and communications strategy.
• Lead initiatives driving awareness and credibility.
• Oversee reputation-building efforts and track brand performance.

Skills

Strategic marketing

Brand communications

Excellent communication skills

Attention to detail

Self-starter

Job description

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Re7 Capital is a London-based cryptoasset investment firm. Re7 utilises our deep crypto network and proprietary data infrastructure to drive investment decisions for a number of DeFi and alpha strategies. We also work with leading projects and blockchains to design their DeFi ecosystem, provide on-chain risk curation and vault management services through Re7 Labs. Re7 has a dynamic team with a strong background in investment management, data science and crypto.

Re7 is hiring a senior branding lead to shape the firm's external presence and drive long-term growth through strategic brand-building. This is a high-ownership role focused on elevating visibility, reputation, and engagement through campaigns, events, partnerships, and content. You'll work closely with the leadership team to ensure strategy across both brands is aligned with firm priorities and consistently executed across all touch points.

• Develop and execute on a long-term branding and communications strategy
• Lead major initiatives that drive awareness and credibility
• Ensure clarity and consistency in brand messaging across all channels and materials
• Engage with executive leadership on positioning, narrative, and high-impact campaigns
• Oversee reputation-building efforts and track brand performance
• Collaborate closely with your marketing colleague to ensure strategies and activities are fully aligned
  
  
  

Requirements

• 7+ years of experience in strategic marketing, brand, or communications roles
• Experience in crypto, finance, or technology with a strong grasp of premium positioning
• Proven ability to lead high-impact campaigns, events, and partnerships
• Excellent communication skills and attention to detail
• Self-starter with the ability to work independently & consistently deliver results in a fast-paced, remote-first environment
  
  
  

Benefits

• Remote-first set up with carte blanche to grow the business together
• A dynamic and collaborative work environment
• Opportunities for professional growth and development in the rapidly evolving and dynamic industry
• Competitive package
  
  
  

How To Apply

Apply with a CV and cover letter, plus a 1-2 minute video showing how you would position a crypto investment firm like Re7.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing

• Industries

  IT Services and IT Consulting

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