Head of Branding

VirtualVocations; Des Moines (IA); Remote; USD 90,000 - 130,000; Full time

Job summary

A leading company is seeking a Head of Branding to develop and execute branding strategies that drive awareness and credibility. The role requires significant experience in marketing and branding, especially in crypto, finance, or tech, and a strong ability to lead initiatives in a remote-first environment.

Qualifications

• 7+ years in strategic marketing, brand, or communications roles.
• Experience in crypto, finance, or technology.
• Ability to lead high-impact campaigns and partnerships.

Responsibilities

• Develop and execute a long-term branding strategy.
• Lead initiatives to drive brand awareness and credibility.
• Ensure consistency in messaging across channels and materials.

Skills

Strategic marketing

Brand management

Communications

Campaign leadership

Independence

Job description

A company is looking for a Head of Branding. Key Responsibilities Develop and execute a long-term branding and communications strategy Lead major initiatives to drive awareness and credibility Ensure clarity and consistency in brand messaging across all channels and materials Required Qualifications 7+ years of experience in strategic marketing, brand, or communications roles Experience in crypto, finance, or technology with a strong grasp of premium positioning Proven ability to lead high-impact campaigns, events, and partnerships Self-starter with the ability to work independently in a fast-paced, remote-first environment

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