Head of Alliance Sales

WPP Media Limited; New York (NY); Hybrid; USD 125,000 - 295,000; Full time

Benefits offered by this job

Medical insurance

Retirement plans

Vision and dental insurance

Paid time off

Partner discounts

Mental health days

Job summary

WPP Media Limited is seeking a Head of Alliance Sales for the Google Choreograph Partnership in North America. You will lead strategic alliance sales initiatives with Google and other partners, developing joint opportunities and expanding our footprint in digital strategy and planning ecosystems.

You’ll collaborate with product, strategy, and client teams to architect innovative solutions, influence go-to-market strategies, and drive revenue growth while guiding cross-functional teams and senior

Qualifications

• Extensive experience in alliance sales, partnership management, or business development within digital media or data-driven marketing.
• Proven track record of building and scaling strategic partnerships with major technology platforms (Google preferred).
• Strong understanding of digital strategy, media planning, and data-driven marketing solutions.

Responsibilities

• Develop and execute alliance sales strategies with Google and other strategic partners to drive joint business growth and client impact.
• Build and nurture senior-level relationships with Google, clients, and internal stakeholders to identify and activate new partnership opportunities.
• Lead cross-functional teams to architect and deliver integrated solutions leveraging Choreograph’s data, technology, and media capabilities.
• Influence go-to-market strategies and ensure successful activation of partnership initiatives, including joint marketing, product launches, and client engagements.
• Drive revenue growth by identifying new business opportunities, negotiating partnership agreements, and managing alliance pipelines.

Skills

Alliance sales

Partnership management

Executive relationships

Digital strategy

Data-driven marketing

Education

Bachelor’s or Master’s degree in Business/Marketing/Technology

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About Choreograph: A Leading WPP Media Brand

Choreograph is WPP’s global data products and technology company. We’re on a mission to transform marketing by building the fastest, most connected data platform that bridges marketing strategy to scaled activation. We work with agencies and clients to transform the value of data by bringing together technology, data and analytics capabilities. We deliver this through the Open Media Studio, an AI-enabled media and data platform for the next era of advertising. We’re endlessly curious. Our team of thinkers, builders, creators and problem solvers are over 1,000 strong, across 20 markets around the world.

Role Summary And Impact

As the Head of Alliance Sales for the Google Choreograph Partnership, you will lead the strategic direction and execution of alliance sales initiatives across North America. You will be responsible for developing and nurturing high-impact partnerships with Google and other key stakeholders, driving joint business opportunities, and expanding Choreograph’s footprint in the digital strategy and planning ecosystem.

This role is pivotal in aligning Choreograph’s advanced data and technology solutions with Google’s platforms, enabling breakthrough media and marketing outcomes for clients. You will collaborate cross-functionally with product, strategy, and client teams to architect innovative solutions, influence go-to-market strategies, and ensure successful partnership activation. Your leadership will shape alliance strategy, accelerate revenue growth, and reinforce Choreograph’s position as a leader in digital transformation.

Role Responsibilities

• Develop and execute alliance sales strategies with Google and other strategic partners to drive joint business growth and client impact.
• Build and nurture senior-level relationships with Google, clients, and internal stakeholders to identify and activate new partnership opportunities.
• Lead cross-functional teams to architect and deliver integrated solutions leveraging Choreograph’s data, technology, and media capabilities.
• Influence go-to-market strategies and ensure successful activation of partnership initiatives, including joint marketing, product launches, and client engagements.
• Drive revenue growth by identifying new business opportunities, negotiating partnership agreements, and managing alliance pipelines.
• Represent Choreograph in external forums, industry events, and client meetings as a thought leader in digital strategy and partnership innovation.
• Monitor market trends, competitive landscape, and emerging technologies to inform alliance strategy and maintain Choreograph’s leadership position.
• Collaborate with product, strategy, and client teams to ensure alignment and maximize partnership value.
• Track, report, and communicate partnership performance metrics to senior leadership and stakeholders.
• Foster a culture of collaboration, innovation, and continuous improvement within the alliance sales team.

Skills And Experience

• Extensive experience in alliance sales, partnership management, or business development within digital media, technology, or data-driven marketing organizations.
• Proven track record of building and scaling strategic partnerships with major technology platforms (Google preferred).
• Strong understanding of digital strategy, media planning, and data-driven marketing solutions.
• Exceptional relationship-building, negotiation, and influencing skills at senior executive levels.
• Experience leading cross-functional teams and driving complex partnership initiatives from ideation to execution.
• Ability to navigate ambiguity, evolving requirements, and high-pressure environments with confidence and agility.
• Excellent communication and presentation skills, able to translate complex concepts for diverse audiences.
• Strategic thinker with a results-oriented mindset and strong analytical skills.
• Experience with joint go-to-market strategies, product launches, and partnership activation.
• Bachelor’s or Master’s degree in Business, Marketing, Technology, or related field
• Bonus points for experience with Google platforms, data products, and advanced analytics solutions.

Life At WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment.

WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

• competitive medical,
• group retirement plans,
• vision, and dental insurance,
• significant paid time off,
• preferential partner discounts,
• employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP Media is committed to providing equal employment opportunities to all individuals regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, or veteran status. We comply with all applicable federal, state, and local laws governing nondiscrimination in employment.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.

US Pay Range

$125,000 - $295,000 USD

Please read our Privacy Notice for more information on how we process the information you provide.