HCP Marketing Director — DMD Launch Lead

BioSpace

Waltham (MA)

On-site

USD 188,000 - 240,000

Full time

5 days ago
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Job summary

Dyne Therapeutics is seeking a Director, HCP Marketing - DMD, to lead HCP-focused strategies in an active launch environment. This role drives education, engagement, and collaboration across Marketing, Medical Affairs, Scientific Affairs, Market Access, and Field Teams from awareness through treatment.

Based in Waltham, MA, the position requires a track record of launch marketing for neuromuscular programs, strong scientific storytelling, and the ability to deploy omnichannel campaigns with

Qualifications

  • Bachelor's degree required; advanced degree such as MBA or MPH preferred.
  • Experience leading launch-phase HCP marketing for neuromuscular or rare disease products.
  • Ability to translate complex science into compelling, compliant HCP messaging.

Responsibilities

  • Own HCP strategy and launch execution for DMD from pre-launch through launch and beyond.
  • Define HCP segmentation and priority behaviors across adoption stages.
  • Translate clinical data into HCP message strategy and prioritize evidence generation.
  • Own omnichannel engagement strategy across personal and non-personal promotion.
  • Build closed-loop models to test messages and optimize journeys.
  • Lead cross-functional collaboration to align strategy with scientific narrative and access realities.

Skills

HCP marketing
Launch strategy
Omnichannel
Cross-functional leadership
Neuromuscular knowledge
Data-driven insights

Education

Bachelor's degree
MBA/MPH preferred

Job description

Dyne Therapeutics is seeking a Director, HCP Marketing - DMD, to lead HCP-focused strategies in an active launch environment. This role drives education, engagement, and collaboration across Marketing, Medical Affairs, Scientific Affairs, Market Access, and Field Teams from awareness through treatment.

Based in Waltham, MA, the position requires a track record of launch marketing for neuromuscular programs, strong scientific storytelling, and the ability to deploy omnichannel campaigns with

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