HCP Marketing Director - Abbott Pediatric Nutrition

Abbott; Columbus (OH); On-site; USD 171,000 - 343,000; Full time

Benefits offered by this job

Training and career development

Health care benefits

Paid time off

401(k)

Diversity & inclusion

Job summary

Abbott Columbus, OH seeks a Director of Pediatric Healthcare Professional Marketing to lead marketing strategy and performance for the Pediatric Institutional and Specialty Nutrition portfolio, representing over $600MM in annual sales. You will drive growth across hospital and HCP channels and partner with sales and cross-functional teams to advance Abbott's leadership in pediatric nutrition.

You will lead a team of about five, shape integrated commercial plans, and manage evidence, claims, and

Qualifications

• 10+ years of progressive commercial leadership with proven results.
• Leadership experience driving organizational performance and collaboration.
• Experience leading and developing high-performing teams.
• Ability to influence cross-functional leaders and external stakeholders.
• Strong financial, strategic and analytical skills.
• Track record of strategic business planning and delivering financial targets.
• Excellent written and spoken communication with executive presence.
• 5+ years in HCP marketing/sales in regulated healthcare or consumer health.
• Understanding of US hospital systems, GPOs, and reimbursement dynamics.
• Experience launching products or indications is a plus.

Responsibilities

• Lead marketing strategy and business performance for Pediatric Nutrition portfolio.
• Drive growth across hospital, office, and HCP channels through integrated strategy.
• Lead commercial strategy for HCP sales teams and allocate resources.
• Oversee innovation pipelines from development to launch.
• Partner to develop supporting evidence and engagement strategies for success.
• Lead external engagement with associations, conferences, KOLs, and agencies.
• Use insights and analytics to inform investments and decisions.
• Own forecasting, revenue, costs, and supply plans to meet commitments.

Skills

Healthcare marketing

Executive leadership

Team development

Cross-functional influence

Financial acumen

Strategic planning

Executive presentation

HCP marketing experience

KOL engagement

Product launch

Education

BS/BA

MBA or Marketing degree

Job description

HCP Marketing Director - Abbott Pediatric Nutrition

Location United States - Ohio - Columbus Category Marketing

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 122,000 colleagues serve people in more than 160 countries.

Nourish the world and your career as part of the Nutrition team at Abbott.

Our Nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow, to keeping adult bodies strong and active. Millions of people around the world count on our leading brands – including Similac®, PediaSure®, Pedialyte®, Ensure®, and Glucerna® – to help get the nutrients they need to live their healthiest life.

Our location in Columbus, OH currently has an opportunity for a Director, Pediatric Healthcare Professional Marketing.

WHAT YOU’LL DO

This role leads marketing strategy and business performance for Abbott's Pediatric Institutional and Specialty Nutrition portfolio, representing more than $600MM in annual sales. The Director will drive growth across hospital, office, specialty, and healthcare professional channels through integrated commercial strategy, external engagement, customer insights, innovation commercialization, and partnership with sales and cross-functional teams. This leader will be accountable for delivering sustainable growth, strengthening HCP recommendation, and advancing Abbott's leadership position across pediatric nutrition

Lead and develop a high-performing team of approximately five direct and indirect reports, fostering talent development, collaboration, and organizational capability building.

• Lead the Pediatric Specialty Nutrition business, delivering annual sales, share, profit, and growth objectives.
• Develop and execute integrated commercial strategies across Hospital, Physician Office, and Healthcare Professional channels to drive recommendation, adoption, and growth.
• Lead commercial strategy for HCP sales teams, including promotional initiatives, selling materials, sales meeting content, and resource allocation.
• Serve as commercial lead for Hospital and Specialty Nutrition innovation pipelines, guiding strategy from development through launch and commercialization.
• Partner cross-functionally to develop supporting evidence, claims, and customer engagement strategies that maximize innovation success across channels and HCP audiences.
• Lead external engagement strategy across the Pediatric portfolio, including professional associations, scientific conferences, Key Opinion Leaders (KOLs), speakers, and agency partners.
• Leverage customer insights, advanced analytics, market trends, and reimbursement dynamics to identify growth opportunities, prioritize investments, and inform business decisions.
• Own business forecasting and performance management, monitoring sales, revenue, costs, and supply plans to ensure delivery of financial commitments.

Success in this role will be measured through growth of the Pediatric Institutional and Specialty Nutrition portfolio, strengthened healthcare professional recommendation, successful commercialization of innovation, achievement of financial commitments, and development of a high-performing team.

Travel: 5-10%, including customer visits, sales meetings, and key professional conferences

SKILLS/EXPERIENCE:

• 10+ years of progressive commercial leadership experience with a demonstrated track record of delivering results across Sales and/or Marketing.
• Proven leadership experience driving organizational performance, fostering collaboration, and delivering results through direct authority and cross-functional influence.
• Experience leading and developing high-performing teams, including coaching and talent development
• Demonstrated ability to influence and lead cross-functional teams, building alignment across Medical, Legal, Regulatory, Commercial Operations, Analytics, Sales, Finance, and external stakeholders.
• Strong financial acumen, strategic thinking, and analytical problem-solving skills.
• Proven ability to develop strategic business plans and consistently deliver against financial and commercial objectives.
• Exceptional communication and executive presentation skills, with the ability to translate complex business and scientific concepts into clear, actionable recommendations.
• 5+ years of experience developing and executing healthcare professional (HCP) marketing and/or sales strategies within a regulated healthcare or consumer health environment.
• Deep understanding of U.S. hospital systems, Group Purchasing Organizations (GPOs), distributors, reimbursement dynamics, and institutional purchasing processes.
• Experience leading commercial strategy and business performance within Hospital and/or Physician Office channels preferred.
• Demonstrated ability to thrive in a fast-paced environment, navigate ambiguity, and drive results with accountability and ownership.
• Proven ability to influence executive stakeholders and lead through complexity.
• Experience launching products, indications, or commercial innovations preferred.
• Experience working with KOLs, medical societies, and healthcare institutions preferred.

*Brand ownership include Alimentum, EleCare, NeoSure, Metabolics portfolio and PediaSure Institutional products. Brand support and business driver for Similac, Mild Tolerance, PediaSure, and Pedialyte

EDUCATION AND EXPERIENCE YOU’LL BRING

• BS / BA required. MBA or Degree in Marketing, Management, or Business preferred.

WHAT WE OFFER

At Abbott, you can have a good job that can grow into a great career. We offer:

• Training and career development, with onboarding programs for new employees and tuition assistance
• Financial security through competitive compensation, incentives and retirement plans
• Health care and well-being programs including medical, dental, vision, wellness and occupational health programs
• Paid time off
• 401(k) retirement savings with a generous company match
• The stability of a company with a record of strong financial performance and history of being actively involved in local communities

Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity.

The base pay for this position is $171,300.00 – $342,700.00. In specific locations, the pay range may vary from the range posted.

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines.

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines.

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines.

INNOVATIVE BENEFITS

We support our colleagues around the world as they care for themselves and their families with offerings tailored to their unique needs.

DIVERSITY & INCLUSION

We strive to provide environments where all employees feel welcome and able to bring their full selves to work. To do this we integrate diversity, equity, and inclusion across Abbott.

SUSTAINABILITY FOR OUR FUTURE

At Abbott, sustainability means managing our efforts so we can help the greatest number of people around the world live fuller lives through better health.

An Equal Opportunity Employer

Abbott is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. Employment decisions are based on qualifications, merit, and business needs. We provide reasonable workplace accommodations. U.S. residents only: To request accommodation, please call 224-667-0340 or email [e-mail]. Abbott is committed to pay equity and transparency. Compensation is determined using objective, job-related, and gender-neutral criteria in compliance with applicable laws and local regulations.

EEO (ENGLISH) EEO (SPANISH) PAY TRANSPARENCY NONDISCRIMINATION PROVISION