GTM Enablement Manager (Technical)

Apollo GraphQL; Northern (KY); Hybrid; USD 110,000 - 160,000; Full time

Job summary

Apollo GraphQL is seeking a GTM Enablement Manager to translate technical concepts into field-ready language and own the strategy, content, and delivery that equip AEs, SEs, and CSMs to sell and support Apollo’s customers. Reporting to the Head of Sales, you’ll collaborate with Product, Engineering, Product Marketing, and Field leadership to accelerate ramp and improve retention.

In this remote role, you’ll build onboarding programs, drive GTM readiness for major product releases, and ensure

Qualifications

• Experience building and delivering enablement programs that impact field performance.
• Ability to translate complex tech concepts into practical field materials and talking points.
• Proven track record of live delivery and measuring training effectiveness.
• Strong commercial intuition and ability to articulate business value to enterprise buyers.

Responsibilities

• Design and own enablement strategy end-to-end for AEs, SEs, and CSMs.
• Partner with RevOps to define field productivity baselines and leading indicators.
• Build onboarding programs to minimize ramp time for new field ICs.
• Lead GTM readiness for major product releases with Product Marketing.
• Translate shipping technical details into non-technical customer-facing narratives.
• Deliver engaging training sessions and measure impact with feedback loops.
• Incorporate AI to accelerate content creation and insights from tools like Gong.
• Drive cross-functional alignment to get assets built and adopted.

Skills

Enablement strategy

Live delivery

Cross-functional influence

Commercial acumen

AI fluency

Technical credibility

MEDDPICC / sales methodology

Tools

Gong

GraphQL

Job description

Overview

At Apollo GraphQL, we're on a mission to make it radically easier for engineering teams to ship fast, reliable products and services on top of the world's data, powering everything from web to mobile to agentic experiences.

We're looking for a GTM Enablement Manager who enjoys translating technical concepts into language the field can use with confidence — someone who's as comfortable in a room with engineers as they are building the materials an AE needs to navigate a tricky customer conversation. This is a builder role — you'll own the strategy, content, and delivery that get our field (AEs, SEs, and CSMs) equipped to sell and support Apollo's current customers and future customers.

Reporting to the Head of Sales, you'll partner closely with Product, Engineering, Product Marketing, and Field leadership — so the work you do shows up directly in how fast the team ramps and how well we retain customers.

What you'll do

• Design and own our enablement strategy end-to-end, building role-based learning paths for AEs, SEs, and CSMs across self-directed learning, just-in-time delivery, micro-learning, and major learning events.

• Partner with RevOps to define field productivity baselines and the leading indicators — ramp time, certification engagement, time-to-first-value — that connect enablement work to business outcomes, and track whether training is actually landing over time.

• Build a new-hire onboarding program from scratch, focused on minimizing ramp time and time-to-productivity for new field ICs.

• Lead go-to-market readiness for major product releases, working closely with Product Marketing to take their messaging and turn it into use-case narratives, competitive intelligence, and customer-facing materials the field can actually use — then own getting it into their hands and taught.

• Act as the connective tissue between engineering and the field, translating what's shipping and why it matters into language non-technical AEs and CSMs can use with confidence in front of customers.

• Deliver training that actually lands — not just build the content, but leading the sessions, measuring impact and effectiveness, and adjusting as needed.

• Bring AI into how the field works, using it to speed up content creation, mine tools like Gong for field insights, and track how reps are positioning Apollo with customers — while coaching AEs and CSMs on how to use AI in their own workflows.

• Drive alignment across teams that don't report to you, pulling input and buy-in from Product, Engineering, Marketing, and Field leadership to get assets built and adopted.

Who you are

You sit comfortably at the intersection of technical credibility and commercial fluency — equally at home talking API architecture with an engineer and coaching an AE on how to position it to a VP of Engineering. You think of enablement as part of the go-to-market engine, not a support function on the side of it. Your goal isn't to run a training calendar — it's to make the field measurably better at their jobs.

Minimum requirements

• Experience operating in a fast-moving, high-growth environment, where you're helping shape the playbook rather than following one.

• Hands-on experience building and delivering enablement programs — not just managing or orchestrating other people's content.

• Real technical fluency: you understand the API layer and can converse credibly with engineers, with familiarity with GraphQL a plus (though not required at expert level).

• Commercial acumen: you understand how enterprise buyers (VPs of Engineering, platform leaders, CTOs/CIOs) evaluate and buy infrastructure and developer tooling, and can convert technical capability into business value language a non-technical field IC can use with confidence. Familiarity with sales methodologies like MEDDPICC and Command of the Message, and the ability to reinforce them through enablement content.

• A proven track record of live delivery — not just content creation. You can teach a technical concept to a non-technical audience, read whether it's landing in real time, and adjust.

• Demonstrated ownership in ambiguous environments: you've built something from scratch before, set your own priorities, and been accountable for the result.

• Strong cross-functional influence skills: you've driven alignment and gotten things built by pulling in people who don't report to you.

• Practical, hands‑on AI fluency, not just familiarity — you've used AI as a force multiplier to get more out of your own work, and you can teach non‑technical teammates to do the same.

About Apollo

Apollo helps teams build, operate, and scale the graphs that power modern applications. If you've streamed a show, booked a trip, or read the news online, there's a good chance Apollo was working quietly behind the scenes. We support some of the largest and most sophisticated GraphQL platforms in the world.

But we're not here just to maintain the status quo. Apollo is redefining how software teams build and ship — bringing clarity, speed, and leverage to increasingly complex systems. Our platform gives teams a single, coherent way to connect clients, services, and now AI-powered experiences, without drowning in endpoints or bespoke integrations.

Just as importantly, we're building a company where ambitious people can do the best work of their careers. That means meaningful ownership, smart teammates, and tackling hard problems that actually matter. If you like moving fast, thinking deeply, and helping shape what comes next, you'll feel right at home here.

Location: This is a remote position that can be done from anywhere in the Eastern time zone in the US

Equal Opportunity: Apollo is proud to be an equal-opportunity workplace dedicated to pursuing and hiring a talented and diverse workforce.

Privacy: California residents applying for positions at Apollo can see our privacy policy here.

E-Verify: Apollo is an E‑Verify employer and will provide the federal government with your Form I‑9 information to confirm that you are authorized to work in the U.S. For more information please visit E‑Verify.