GTM Data & Automation Lead — AI-Driven Ops

Zendesk; Kentucky; Hybrid; USD 94,000 - 140,000; Full time

Job summary

Zendesk is seeking a hands-on operator to build, manage, and scale GTM data and automation infrastructure for frontline execution. You will ensure reliable, scalable data workflows and enable rapid iteration on AI-enabled workflows and signal-driven GTM motions.

You will collaborate across data, automation, and GTM systems to improve data quality, operational efficiency, and execution excellence in a B2B SaaS environment.

Qualifications

• 4-7+ years of experience in GTM or related ops within a B2B SaaS environment.
• Hands-on experience with GTM contact and account data, including enrichment and governance.
• Experience building scalable automation workflows and data pipelines.
• Strong knowledge of Salesforce data structures, workflows, and reporting.
• Experience with data enrichment and orchestration tools (Clay, Openprise, ZoomInfo, Make, Zapier, Workato).

Responsibilities

• Own the end-to-end GTM contact data lifecycle including acquisition, enrichment, validation, deduplication, and governance.
• Ensure contact data is accurate, compliant, and action-ready to support frontline sales execution.
• Define and enforce global data quality standards, SLAs, and controls as data scales.
• Design, build, and optimize contact data pipelines and automation workflows for GTM execution.
• Partner with senior leadership to prototype, test, and scale AI-forward GTM use cases without compromising stability.
• Translate sales plays into production-ready automations and data flows that scale with GTM complexity.
• Maintain documentation, monitoring, and execution standards for reliable global delivery.
• Lead measurement and reporting for GTM data health, enrichment, and automation impact.

Skills

GTM Operations

Sales Operations

Revenue Operations

Data Operations

Automation workflows

SQL

APIs & integrations

Tools

Clay

Openprise

ZoomInfo

Make

Zapier

Workato

Job description

Zendesk is seeking a hands-on operator to build, manage, and scale GTM data and automation infrastructure for frontline execution. You will ensure reliable, scalable data workflows and enable rapid iteration on AI-enabled workflows and signal-driven GTM motions.

You will collaborate across data, automation, and GTM systems to improve data quality, operational efficiency, and execution excellence in a B2B SaaS environment.