Growth & Narrative Director for Houston Innovation Ecosystem

Rice University

Houston (TX)

On-site

USD 110,000 - 170,000

Full time

14 days+
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Job summary

Rice University's Rice Alliance for Technology and Entrepreneurship seeks a Marketing Director to lead marketing and communications across the Ion District, Powered by Rice University, and the Venture Advantage Platform in Houston. The role focuses on shaping the narrative, growing audiences, and building a cohesive marketing system powered by AI-enabled tools.

The ideal candidate will drive demand generation, collaborate with stakeholders, and scale marketing efforts across events,

Qualifications

  • Bachelor's Degree required.
  • 5+ years in marketing, communications or similar.
  • Experience leading teams and managing external partners (agencies, freelancers, contractors).
  • Ability to develop integrated marketing strategies and demand generation programs.
  • Experience with storytelling, branding, events, and partnerships.

Responsibilities

  • Develop and execute integrated marketing and communications strategies.
  • Lead strategic narrative and communication direction for Rice Alliance and Ion District.
  • Develop and optimize customer journeys and demand generation across channels.
  • Oversee content, digital marketing, events, media relations, partnerships, and community engagement.
  • Manage marketing technology stack and AI-enabled workflows.

Skills

Strategic marketing leadership
Demand generation
Audience growth
Team leadership
Agency/vendor management
Content marketing
Communications excellence
Storytelling and narrative development
Stakeholder collaboration
Public speaking/presentations

Education

Bachelor's Degree

Tools

CRMs
Marketing automation tools
Email marketing platforms
CMS
AI-enabled marketing tools

Job description

Rice University's Rice Alliance for Technology and Entrepreneurship seeks a Marketing Director to lead marketing and communications across the Ion District, Powered by Rice University, and the Venture Advantage Platform in Houston. The role focuses on shaping the narrative, growing audiences, and building a cohesive marketing system powered by AI-enabled tools.

The ideal candidate will drive demand generation, collaborate with stakeholders, and scale marketing efforts across events,

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